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The Afterlife of John Fitzgerald Kennedy: A Biography

3.81  ·  Rating details ·  16 ratings  ·  6 reviews
In his new book, Michael J. Hogan, a leading historian of the American presidency, offers a new perspective on John Fitzgerald Kennedy, as seen not from his life and times but from his afterlife in American memory. The Afterlife of John Fitzgerald Kennedy considers how Kennedy constructed a popular image of himself, in effect, a brand, as he played the part of president on ...more
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Published May 10th 2017 by Cambridge University Press (first published 2017)
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Vicki
Mar 21, 2017 rated it it was amazing
When you think back on John F. Kennedy, you have certain memories that spring to life. There is his son saluting his father at the funeral. There are the images of an all American sports family. Large family gatherings of many generations of Kennedys.

Jacqueline Kennedy began to reconstruct the memories of America as soon as he passed away. Making strong positive memories for us to take through our life. Gone are the missteps the error and the ugly rumors.

What an enlightening look at the
...more
Mark
Jun 12, 2017 rated it really liked it  ·  review of another edition
Nearly 55 years after his assassination, John F. Kennedy stands as the most popular of America's post-World War II presidents. Poll after poll serves as testament to his enduring appeal for millions of Americans, which crosses racial, ideological, and generational lines. How Kennedy came to assume such an indelible place in the American imagination is the subject of Michael Hogan's book, which looks at the development of Kennedy's posthumous image and why it endures decades after his demise.

...more
Sarah
Mar 31, 2017 rated it it was ok
Thank you NetGalley for the copy of The Afterlife of John Fitzgerald Kennedy: A Biography by Michael J Hogan that I read and reviewed.
I really had a problem with this book being called a biography. To me all it does is insults the Kennedy family and more or less calls his presidency a brand. The things that are stated in this are in a way trying to tarnish the Kennedy name and to me that sure is heck is not putting out a biography about him and his wife. I got so disgusted by what I was reading
...more
Kenneth Barber
Dec 14, 2017 rated it it was amazing
This book traces the development of the Kennedy style or as the author calls it, the Kennedy brand. It began on the campaign trail in 1960, but hit high gear beginning with his inaugural address. The image of youth, intelligence, family man, war hero etc. his image was carefully crafted by JFK and Jackie. They used a compliant press, television and their public image to create the perception in the minds of the people that would convey greatness. It was the image later to be labeled "Camelot" by ...more
Rho
Apr 27, 2019 rated it really liked it
Shelves: i-own, history
Creation of a brand. Conclusion is that Americans remember Kennedy for what he represented and not what he did. To this day there is limited access to the Presidential papers, Robert Kennedy’s and Jacqueline’s correspondence and papers. Scholars have stated that access to the museum archives are extremely limited - this includes Robert Dalek and Stephen Ambrose. Very interesting book
Peter Mcloughlin
Talks about the legacy of JFK and his monuments. The ancients believed no one could say they were happy until their life was complete. It appears it may take longer than that with the descendant's interpretation of your legacy. So it is with JFK.
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Michael J. Hogan (born 1943) is an American academic who has served in the administrations or on the faculty of many American universities, wrote or edited numerous books, contributed as an adviser to the U. S. Department of State and several documentaries. Currently he is a distinguished professor of history at the University of Illinois at Springfield.