It's easy to lure the job or promotion you want when you look the part. With clients from around the world, Dick Lerner has earned his stellar reputation for complete image coaching. Over 30 years in the clothing industry, including conducting workshops on personal style and image management, have placed Lerner at the top of his field. If you're ready to win, this book is for you. You have just a few seconds to make a first impression that says without a doubt, "I'm a success," so don't leave it to chance! Image and clothing expert Dick Lerner easily shows you how to dress like the big fish for every situation, every time. Military officers, Human Resource Departments, College Grads and savvy professionals who want to get ahead in their careers turn to Lerner to learn the secrets of creating a winning look every day. This book takes readers from interviews to workplace gatherings, form formal dress to jeans. They'll learn about simple but important things such as fabric, fit and getting down to the details. Dress Like the Big Fish is quickly becoming the must-have guide for cultivating a winning image. Don't miss out on your chance for success! Learn to wear it well. Who needs this book? Retiring military personnel, companies who care about their associates' dress and appearance, soon-to-be college graduates, professionals who want to improve their image.