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Visual Grammar

really liked it 4.0  ·  Rating details ·  268 Ratings  ·  15 Reviews
Life in the image world has made us all voracious, if not always deliberate, consumers of visual messages. Easy access to computer graphic tools has turned many of us into either amateur or professional image producers. But without a basic understanding of visual language, a productive dialogue between producers and consumers of visual communication is impossible. Visual G ...more
Paperback, 96 pages
Published May 11th 2006 by Princeton Architectural Press (first published 2004)
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Nov 20, 2016 rated it it was ok
Shelves: graphic-design
Designed and laid out beautifully, but I learned very little of something new.
Max Oliveira
Nov 29, 2016 rated it did not like it
Shelves: graphic-design
It has some interesting visual interpretations, but that's it. Very weak book, not recommendable even for entry level readers.
Tricia Spoonts
Dec 12, 2017 rated it liked it
Good basic introduction to the elements of design. Illustration and layout is nice and engaging. Feels like the small print should have just been part of the book. It was important but super hard to read due to type size.
Carlos Úbeda
Sep 06, 2014 rated it it was amazing
Shelves: profesional
Este precioso libro es uno de los mejores ejercicios de meta diseño con los que me he encontrado. El eslabón perdido entre un cuaderno de la Bauhaus y un manual de programa de dibujo vectorial. Además de servir como reflexión sobre las formas, me parece absolutamente necesario para comunicarse con propiedad.
Jun 17, 2016 rated it it was ok
Not much text, mostly images of visual concepts. A basic reference with a couple of choice quotes, but left me wanting much more for each of the elements described. Covers a lot of ground but with so little depth as to not have a huge amount of value. I did enjoy the visual representation of coincidence however and learning what a hypercube is.
Jan 21, 2017 rated it liked it
Shelves: art-books
I wished I read this book earlier, there is a few stuff mentioned here that I only understand them after years of designing and practice but this book will explain you and describe the basic elements of design and make it clear and easy. it's very informative and it's a MUST READ for people who want to get into graphic design (or art in general)

Also, extra points for the good design.
Karen Dayánare
Nov 29, 2015 rated it liked it
2.75 // It was a really quick reading. I like the concept, but I think it's more like an introductory book. Mostly of these things (if you are into designing) are basic. Whatsoever, it is cool and it did its informative job.
Oct 14, 2015 rated it it was amazing
I seriously didn't expect to finish the whole book in one go, but it got me going! I didn't want to let go of it. very useful, as it is good for undergrads to understand some design terms and also a reminder to postgrads on what the terms are.
Jul 11, 2011 rated it really liked it
Shelves: design
This is a great reference for the elements of design. Very quick to read through, but would be more useful as a reference later on down the road. I especially enjoyed the table of contents design and the concept map inside the back cover!
David Hall
Mar 26, 2011 rated it really liked it
Shelves: design
Visual Grammar is beautifully designed and thoughtfully laid out. I find it a nice little flick through book to inspire when creating and it's a good refresher on the basic elements of the design language. Should be given to every young student in art class.
Paul Downey
Dec 27, 2010 rated it really liked it
Stating the simply obvious in such a beautifully simple way.
Rawan Rabie
Sep 14, 2014 rated it really liked it
Shelves: art-architecture
This book reminds me of my 1st year In the Architecture and Planning faculty ..
Very simple i think it will help understand the basics of drawing and relations between shapes ...
Nov 09, 2013 rated it it was amazing
loved it.
Hugo Costa
Oct 18, 2014 rated it really liked it  ·  review of another edition
Shelves: papel-brl
Básico, elemental como punto de partida.
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