This book covers the concepts and applications of statistics used in the functional areas of business-accounting, marketing, management, and economics, and finance. Focused more on concepts than on statistical methods, it shows readers how to properly use statistics to analyze data and demonstrates how computer software is an integral part of this analysis. "Using Statistics" scenarios discuss how statistics is used in a real business setting. Includes contemporary business applications, many with real data sets, and an integrated case that runs throughout chapters. "PHSTAT," a custom designed Excel add-in, is packaged with each book. Introduction and Data Collection. Presenting Data in Tables and Charts. Summarizing and Describing Numerical Data. Basic Probability and Probability Distributions. Sampling Distributions and Confidence Interval Estimation. Fundamentals of Hypothesis One-Sample Tests. Two-Sample and C-Sample Tests with Numerical Data. Hypothesis Testing with Categorical Data. Statistical Applications in Quality and Productivity Management. The Simple Linear Regression Model and Correlations. Introduction to Multiple Regression. Time Series Analysis. An accessible introduction or refresher on statistics for those in accounting, marketing, management, economics, and finance.
Would have gotten the full five stars unless it was for the mistakes in the sample questions and answers! Very thorough but easy to understand at the same time.
This textbook was difficult at times, but by the end I was feeling more confident in understanding what I was reading. Doing hands-on problems helped me to be able to interpret the sometimes VERY dense text.
This is a required textbook for university. While concepts are explained in a relatively straightforward manner, the numerous editing mistakes make it a difficult read and undermine the learning experience. Whoever proofread or edited this book should be fired.