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Meconomics 101

4.33  ·  Rating details ·  3 ratings  ·  1 review
Luxury car dealers, coffee shops, tattoo parlors, cosmetics counters and other businesses grew even during the recession. They identified marketing, sales and business management practices that helped them shape and capitalize on new consumer buying habits.

Meconomics 101: 16 Ways to Improve Your Marketing, Selling and Business Management for Today's Consumers dissects thes
Paperback, 202 pages
Published May 12th 2016 by Black Rose Writing
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Bianca Smith
Sep 09, 2017 rated it really liked it
Sometimes I read physical books, Meconomics 101 is one of those. Brian E Gracon’s book promises 16 ways to improve your marketing, selling and business management for today’s consumers.

There’s so much I shouldn’t like about this book. The mention of “today’s consumers”, the fictional examples, the MS Word graphics. Each of which is things that usually have me passing on books, except the content in Meconomics 101 is really useful.

I first heard Brian interviewed on Tema Frank’s podcast and his di
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  Jordan Morris is a comedy writer and podcaster whose credits include @Midnight, Unikitty! and Earth to Ned.  The sci-fi comedy Bubble is his...
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