The 2016 Linkedin Guide for Financial Advisors

by Claire Akin

The 2016 LinkedIn Guide for Financial Advisors offers step-by-step instructions for mastering the world's largest professional network. Filled with relevant examples and success stories from independent financial advisors, the guide reviews how to optimize your LinkedIn Profile, expand your network, search for and identify qualified prospects, as well as the art of asking for an introduction from someone who knows and trusts you. Finally, the book offers a proven strategy for using content marketing on LinkedIn to attract new leads.

122 pages, Paperback

Published March 23, 2016

About the author

Claire Akin runs Indigo Marketing Agency, a full-service marketing firm. She is an author, speaker, and expert in content marketing and social media. Claire holds her MBA in Marketing from the Rady School of Management at UC San Diego as well as a BA in Economics from UC Davis.

Also known for her green thumb, Claire specializes in growing a variety of houseplants including fiddle leaf fig plants. She is the creator of The Fiddle Leaf Fig Plant Resource Center (fiddleleaffigplant.com) and the author of The Fiddle Leaf Fig Expert book.

Claire resides in San Diego with her toxicologist husband (Josh), their dog (Wally), and their two American Paint Horses (Harley and Brandy). She has climbed Mt. Whitney three times and won a blue ribbon at the Del Mar Fair for her "Happy Hiker" trail mix.

Reviews

[Jordan Flowers · Rating 2 out of 5]

Most of book is common sense

I don’t feel like this is valuable Info, setting up a profile n basic items are common sense. Would of liked In depth knowledge of linked in and sales navigator as well.

[Lorraine Duncan · Rating 5 out of 5]

Very informative and helpful advice!