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The Merchants of Venus: Inside Harlequin and the Empire of Romance
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The Merchants of Venus: Inside Harlequin and the Empire of Romance

3.28  ·  Rating details ·  18 ratings  ·  3 reviews
Paperback, 309 pages
Published September 1st 1997 by Raincoast Books (first published 1996)
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Average rating 3.28  · 
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 ·  18 ratings  ·  3 reviews


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Grizel
Aug 10, 2012 rated it really liked it
An interesting account of the history of Harlequin Enterprises and to a lesser extent of Mills & Boon. The book also touches on various peripheral topics, like marketing, fan magazines and fan clubs. It would be nice if the author wrote an updated edition to take into account phenomena which were only beginning when this book was written, like online reviewing and blogging.
Aiyana
Apr 19, 2019 rated it it was ok
I thought this one would fascinate me but it was pretty boring.
Katie
Jul 14, 2012 rated it liked it  ·  review of another edition
Shelves: 2012, research
Lively survey of the romance publishing business from the point of view of the giant of them all: Harlequin.

I'd like to see an update (this book was published in 1996) that reviews the changes the business has encountered with e-publishing and the like.
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Paul Grescoe has contributed to most of the major Canadian magazines and has also written books, including detective novels and The Merchants of Venus, about the Harlequin publishing empire.

Paul Grescoe has been chronicling Western Canadian entrepreneurs for decades--from the legendary Vancouver billionaire Jim Pattison ("Jimmy") to the Winnipeg couple who founded the Harlequin romance empire
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