Suppose you could sit down with 25 of the most successful online marketing pros in the business and just talk shop. Suppose that included PR people, copywriters, direct marketing gurus, consultants. Suppose you could get input from the creative cubicle-dwellers as well as executives managing multimillion-dollar marketing firms. You could learn proven skills and techniques that would revolutionize your marketing efforts. That discussion is packaged in these pages. Whether you?re a veteran marketing professional or a novice entering the field, you can't afford to miss this wisdom.
Online Marketing Heroes: Interviews with 25 Online Marketing Gurus features America's top Internet marketing experts (published by John Wiley & Sons in 2008) I am very honored to be among the 25 featured in this book and one of only a handful of women. I have been a strong advocate of women embracing technology to be empowered and successful in today's world. I was one of the first people in the world to start building commercial web sites in 1995 and certainly I was one of the first women to embrace Internet technology and teach other women to do the same. I lectured throughout North America on such topics as "How to Use the Internet for Business Success" and "The Secret Power of the Internet" and many of my presentations were targeted to women business owners and women professionals. I was a premier faculty member of eWomenNetwork specializing in the Internet.
Great book for anyone involved in Internet Marketing and wanting to get involved in internet marketing. The book is written in terms that make sense to anyone.