Innovation to the Core: A Blueprint for Transforming the Way Your Company Innovates

by Peter Skarzynski, Rowan Gibson

If you're like most business leaders, innovation now tops your corporate agenda. But despite all the talk and excitement about the importance of innovation, managers have so far found scant help for innovating in a systematic way that fuels consistent growth and sustained success.

In Innovation to the Core, Strategos CEO Peter Skarzynski and business strategist Rowan Gibson change all that. They share the accumulated wisdom from Strategos--the consulting firm Skarzynski co-founded with Gary Hamel that helps clients instill innovation into their very core. Drawing on a wealth of stories and examples, the book shows how companies of every stripe have overcome the barriers to successful, profitable innovation. You'll find parts devoted to crucial topics--such as how to organize the discovery process, generate strategic insights, enlarge your innovation pipeline, and maximize your return on innovation. Frequent hands-on tools--frameworks, checklists, probing questions--help you put the book's ideas into action.

Crafted in close coordination with Gary Hamel--the man who Fortune magazine has called "the world's leading expert on business strategy"--Innovation to the Core is the definitive fieldbook for making innovation a core competence in your organization.

Genres: Business, Management

320 pages, Hardcover

First published February 12, 2008

Reviews

[Rodolfo Espinoza]

I need read first to bring a opinion about this book, tks

[Mark Jacobsen · Rating 5 out of 5]

I found this book on a recommended reading list about corporate innovation. I have little education in business management and am not familiar with the literature, but I found this book to be an excellent primer on how large organizations can embed innovation as a core value and process. Instead of relegating innovation to a small R&D cell, the authors advocate building a custom-tailored innovation architecture to embed innovation throughout the organization. My only critique, which is hardly fair, is that the book was published in 2008. I'm left wondering if the intervening five years would change any of the authors' views and recommendations.

[Adam Meents · Rating 5 out of 5]

If you have not read a single book about innovation, start here. Are there any other good books on innovation? Yes, definitely. This one sets the standard for the rest of them.

[Karen Berry · Rating 4 out of 5]

Great book for business owners, managers, and directors to understand how to implement innovation into your core business. It isn't easy, but it is a must for a competitive environment.

[Melissa Dees · Rating 4 out of 5]

Very interesting for a textbook

Applicable information laid out in a progressive manner. This could be a good building tool for any corporate endeavor. Great questions.

[Andrea Manning · Rating 4 out of 5]

Most practical and useable innovation book I've read, and I've read several.