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Styling Masculinity: Gender, Class, and Inequality in the Men's Grooming Industry
The twenty-first century has seen the emergence of a new style of man: the metrosexual. Overwhelmingly straight, white, and wealthy, these impeccably coiffed urban professionals spend big money on everything from facials to pedicures, all part of a multi-billion-dollar male grooming industry. Yet as this innovative study reveals, even as the industry encourages men to inve ...more
Paperback, 256 pages
Published August 24th 2016 by Rutgers University Press
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