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Why Would Anyone Do That?: Lifestyle Sport in the Twenty-First Century
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Why Would Anyone Do That?: Lifestyle Sport in the Twenty-First Century

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Triathlons, such as the famously arduous Ironman Triathlon, and “extreme” mountain biking—hair-raising events held over exceedingly dangerous terrain—are prime examples of the new “lifestyle sports” that have grown in recent years from oddball pursuits, practiced by a handful of characters, into multi-million-dollar industries. In Why Would Anyone Do That? sociologist Step ...more
Hardcover, 256 pages
Published April 19th 2016 by Rutgers University Press
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