Goodreads helps you keep track of books you want to read.
Start by marking “Techniques of Persuasion: From Propaganda to Brainwashing (Pelican Books)” as Want to Read:
Blank 133x176
Techniques of Persuasi...
 
by
J.A.C. Brown
Rate this book
Clear rating
Open Preview

Techniques of Persuasion: From Propaganda to Brainwashing (Pelican Books)

3.91  ·  Rating details ·  22 Ratings  ·  4 Reviews
El enorme crecimiento de la influencia de los medios de comunicación de masas, gracias a los perfeccionamientos tecnológicos, la vasta audiencia de la radio y televisión y la utilización de los psicólogos profesionales para mejorar la eficacia de los mensajes, despierta, en las sociedades avanzadas de Occidente, serios temores de que la minoria que controla los mecanismos ...more
Paperback, 334 pages
Published September 30th 1963 by Penguin Books Ltd (first published 1963)
More Details... edit details

Friend Reviews

To see what your friends thought of this book, please sign up.

Reader Q&A

To ask other readers questions about Techniques of Persuasion, please sign up.

Be the first to ask a question about Techniques of Persuasion

This book is not yet featured on Listopia. Add this book to your favorite list »

Community Reviews

(showing 1-10)
Rating details
Sort: Default
|
Filter
M. Fatih Kutan
Apr 18, 2013 rated it really liked it  ·  review of another edition
Telkin, ikna olmaya açık olmak, harfler ve propaganda. Batı sathında kökenleri derinlere uzanan bir dönüştürme aracı olan propaganda, son yüzyılda daha karmaşık ve daha "ölümcül" olarak karşımızda. Hegamonyasını veya diktatöryasını kurmuş odaklarca, kendileri dışında kalan herkesi hedef alan, manipüle etmeye, olağan olanın dışında yeni bir olağan yaratmaya odaklanmış bir yöntem: Propaganda.
Jason Antoniewicz
Jan 04, 2013 rated it really liked it
Brown presents the ages old arts of persuasion in a very accessible and informative way. An important read which I personally found helpful in terms of navigating not only the media, but the people who feature in and produce it.
Pierre Gilly
Jun 01, 2014 rated it it was ok
Dated but still ok.
Keith
Jul 21, 2008 rated it really liked it
This book presents a sort of brief history of advertising in the process clarifying points of distinction between propoganda and influencing while also spanning ethical concerns
Tolga Seçkin
rated it really liked it
May 28, 2016
Gianelli Astrid
rated it really liked it
May 10, 2013
Steven
rated it it was amazing
Mar 30, 2017
Anansi
rated it it was amazing
Jan 06, 2017
David
rated it really liked it
Feb 16, 2012
Bryan Wall
rated it liked it
Oct 14, 2014
« previous 1 3 next »
There are no discussion topics on this book yet. Be the first to start one »