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Paul Rand: Modernist Designer
We know Paul Rand through the stunning advertising, editorial, publishing, institutional, identity, corporate and intellectual legacy he left behind. A major figure at the epicenter of twentieth-century design, his impact on modern communication practice and theory was unparalleled. For him, Modernism was a way of life and a form of belief, not a style. Like his European c ...more
Paperback, 34 pages
Published November 2nd 2003 by Center for Art, Design and Visual Culture, Umbc-
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