I preordered this book when it first came out, because I could NOT STAND WAITING for it! I had to have it IMMEDIATELY. I was really glad I had, too. It arrived shortly before I was leaving town for a conference. I couldn't bear to leave town without, so I actually carried the whole big book in my luggage, and carried it around with me every day at the conference, waving it at anyone who didn't stop me. It's a brilliant work that explores much of the unjustified stigma associated with comics as well as highlighting the many ways in which visual communication modes, comics in particular, can lend themselves to not only a wide range of academic activities but also reach new audiences with information perspectives of value to them, and reach old audiences in new ways while building off of 'new' literacies. This much loved book is now stuffed with scraps of paper and notes, tattered and worn from the attention I've given it over the years. I may need to buy a new copy. Obviously, I cannot recommend this enough.