Goodreads helps you keep track of books you want to read.
Start by marking “Social Media Marketing: Theories and Applications” as Want to Read:
Social Media Marketing: Theories and Applications
Enlarge cover
Rate this book
Clear rating
Open Preview

Social Media Marketing: Theories and Applications

by
4.17  ·  Rating details ·  6 ratings  ·  1 review
Kindle Edition, 286 pages
Published December 1st 2014 by SAGE Publications Ltd
More Details... Edit Details

Friend Reviews

To see what your friends thought of this book, please sign up.

Reader Q&A

To ask other readers questions about Social Media Marketing, please sign up.

Be the first to ask a question about Social Media Marketing

This book is not yet featured on Listopia. Add this book to your favorite list »

Community Reviews

Showing 1-33
Average rating 4.17  · 
Rating details
 ·  6 ratings  ·  1 review


More filters
 | 
Sort order
Start your review of Social Media Marketing: Theories and Applications
Petra Bergman
Feb 24, 2015 rated it it was amazing
A unique Social Media book for people interested in the why and what drives social media engagement with consumers. Useful for students as it has plenty of references and theories that explain online behaviour. For professionals who want to promote using social media the book has plenty of examples from around the world, but spends most time explaining the background to the social media phenomenon.
Interesting to read, lots of historical examples and context to what so often gets proclaimed as be
...more
JawaherQue
rated it it was amazing
Sep 29, 2019
Mike
rated it liked it
Apr 13, 2020
Becky Zhang
rated it it was amazing
Sep 11, 2015
John
rated it really liked it
Jan 27, 2015
Kat Nivera
rated it liked it
Mar 17, 2020
润卿 王
marked it as to-read
Mar 08, 2015
Rafael Parreira
marked it as to-read
Jan 13, 2016
Panisa Kittikrairit
is currently reading it
Feb 06, 2016
Raul Grg
marked it as to-read
Mar 11, 2016
Mahmoud Abdel latif
marked it as to-read
May 14, 2016
Narinder Singh
marked it as to-read
Aug 28, 2016
병헌 김
marked it as to-read
Aug 29, 2016
Belle Verceles
marked it as to-read
Sep 08, 2016
Vivian Ma
marked it as to-read
Oct 15, 2016
Sil
marked it as to-read
Jan 25, 2017
Đinh Hải Đăng
marked it as to-read
Feb 02, 2017
Jessie
added it
Apr 29, 2017
Shivani Kushwah
marked it as to-read
Sep 20, 2017
Aman Rawal
marked it as to-read
Oct 03, 2017
Agnes Hannervall
marked it as to-read
Nov 05, 2017
Cas Johnson
marked it as to-read
Nov 16, 2017
Supatchaya Tiewcharoen
marked it as to-read
Nov 24, 2017
Girlie Maningat
marked it as to-read
Feb 05, 2018
Nathalie
marked it as to-read
May 31, 2018
Funda Güzelyurt
marked it as to-read
Jul 09, 2018
Harun Rashid
marked it as to-read
Sep 09, 2018
There are no discussion topics on this book yet. Be the first to start one »

Readers also enjoyed

  • The Secret (The Secret, #1)
  • A Clash of Kings  (A Song of Ice and Fire, #2)
  • A Storm of Swords (A Song of Ice and Fire, #3)
  • Mastery
  • Decoding the New Consumer Mind: How and Why We Shop and Buy
  • The Fountainhead
  • Riding the Waves of Culture: Understanding Diversity in Global Business
  • Homo Deus: A History of Tomorrow
  • Talking to My Daughter About the Economy: or, How Capitalism Works - and How It Fails
  • 12 Rules for Life: An Antidote to Chaos
  • The Art of Seduction
  • The 48 Laws of Power
  • Consumer Behaviour: A European Perspective
  • Cultures and Organizations: Software of the Mind
  • The Art of War
  • Freedom from the Known
  • The 50th Law
  • The Wisdom of Insecurity: A Message for an Age of Anxiety
See similar books…

News & Interviews

The idea for The Gilded Ones came to author Namina Forna in a dream. The recurring image was one of a young girl in armor walking up a...
92 likes · 9 comments