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Design Your Life: Your Career, Your Way
We don't have to conform to traditional ways of working. Uncover how to build a successful career on your own terms and develop the skills you need for the future with Design Your Life.
Why settle with a conventional career path when you can build a future on your own terms? With innovations such as side gigs and personal branding, you can craft your own, authentic future. Design Your Life uncovers the key skills and strategies that will allow you to build a successful career as a young professional.
In this book, Gen Z business leader and expert Erifili Gounari draws upon original research and first-hand interviews to uncover how you can thrive and find success in this new world of work, creating a career with flexibility and ownership.
Why settle with a conventional career path when you can build a future on your own terms? With innovations such as side gigs and personal branding, you can craft your own, authentic future. Design Your Life uncovers the key skills and strategies that will allow you to build a successful career as a young professional.
In this book, Gen Z business leader and expert Erifili Gounari draws upon original research and first-hand interviews to uncover how you can thrive and find success in this new world of work, creating a career with flexibility and ownership.
- GenresNonfiction
256 pages, Paperback
Published October 29, 2024
8 people are currently reading
207 people want to read
About the author
Erifili Gounari
1 book69 followersErifili Gounari is an entrepreneur, author, social media strategist and public speaker. She's one of the leading voices on all-things Gen Z and the future of work.
Her first book, "Design Your Life: Your Career, Your Way" guides readers through the endless unconventional career possibilities available through in our digital economy, helping them create careers full of freedom, ownership, and flexibility. Erifili is listed on Forbes 30 Under 30 Europe in the Media/Marketing and Youngest categories.
Erifili's work as Founder and CEO at The Z Link is paving the way in the field of Gen Z marketing and engagement, with a specialty in how brands can connect with Gen Z. Since launching in 2020, The Z Link has helped brands such as Deloitte, the United Nations, Pepsi, IKEA, and more, connect with Gen Z.
Her first book, "Design Your Life: Your Career, Your Way" guides readers through the endless unconventional career possibilities available through in our digital economy, helping them create careers full of freedom, ownership, and flexibility. Erifili is listed on Forbes 30 Under 30 Europe in the Media/Marketing and Youngest categories.
Erifili's work as Founder and CEO at The Z Link is paving the way in the field of Gen Z marketing and engagement, with a specialty in how brands can connect with Gen Z. Since launching in 2020, The Z Link has helped brands such as Deloitte, the United Nations, Pepsi, IKEA, and more, connect with Gen Z.
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Displaying 1 - 12 of 12 reviews
October 12, 2025
I really enjoyed every part of this book. it cuts directly to the practical ways and websites to try out rather than focusing on giving general self-help advice. it is perfect for Gen Zs who want to try new ventures in their 20s. I also loved the formatting which flowed chapter by chapter with the research notes to go to for more depth. Highly recommend to anyone with similar goals!
October 14, 2024
This book was truly inspirational and given me a much needed kick up the backside!
My perspective on work and employment has changed rapidly due to my past experiences and the fact that i am a 'millenial' and not a 'GEN-Zer'.
As someone who has had a family young, it is now my time to really focus on my career and i was ready to settle into something that i would be okay with, but not completely fulfilled. But why should I? We only get one life right? Why would i want to spend my working life doing something that i'm not passionate about? Something that just pays the bills? Why can't i at least attempt to do something that i love?
So my career path has taken quite the drastic turn and i feel confident going into my next steps because of this book and Erifili's wonderful words of wisdom!
She provides the right tools to point you in the right direction with clear and concise advice and examples.
I have now been enrolled on a course that can allow me to become qualified in a job in which i can work around my family and live a life that's 'outside the norm'!
The book also focuses on looking after your mental wellbeing which can be easy to forget when it comes to our working lives, especially when it comes to separating it with our home lives.
Overall, this has the potential to change lives and for a book to do something like that is pretty incredible.
A huge thank you to Kogan Page publishers and Erifili Gounari for the gifted copy and the team at Tandem Collective for having me along this readalong, that might have been my favourite yet!!
My perspective on work and employment has changed rapidly due to my past experiences and the fact that i am a 'millenial' and not a 'GEN-Zer'.
As someone who has had a family young, it is now my time to really focus on my career and i was ready to settle into something that i would be okay with, but not completely fulfilled. But why should I? We only get one life right? Why would i want to spend my working life doing something that i'm not passionate about? Something that just pays the bills? Why can't i at least attempt to do something that i love?
So my career path has taken quite the drastic turn and i feel confident going into my next steps because of this book and Erifili's wonderful words of wisdom!
She provides the right tools to point you in the right direction with clear and concise advice and examples.
I have now been enrolled on a course that can allow me to become qualified in a job in which i can work around my family and live a life that's 'outside the norm'!
The book also focuses on looking after your mental wellbeing which can be easy to forget when it comes to our working lives, especially when it comes to separating it with our home lives.
Overall, this has the potential to change lives and for a book to do something like that is pretty incredible.
A huge thank you to Kogan Page publishers and Erifili Gounari for the gifted copy and the team at Tandem Collective for having me along this readalong, that might have been my favourite yet!!
May 27, 2025
Design Your Life is a truly inspiring read. I loved every moment of it, not only for the practical tips and insightful advice Gounari offers, but also for the candid and personal touch that runs throughout each chapter. It’s evident that the author genuinely lives by the principles she shares.
In a world increasingly cluttered with advice on how to succeed, this book stands out as a refreshingly grounded and authentic guide. Gounari’s approach is both thoughtful and actionable, making it a valuable resource for anyone seeking genuine, and authentic success.
I can easily see myself returning to this book time and again to revisit the strategies and wisdom it contains. It’s a must read for anyone ready to create a life that truly aligns with who they are.
In a world increasingly cluttered with advice on how to succeed, this book stands out as a refreshingly grounded and authentic guide. Gounari’s approach is both thoughtful and actionable, making it a valuable resource for anyone seeking genuine, and authentic success.
I can easily see myself returning to this book time and again to revisit the strategies and wisdom it contains. It’s a must read for anyone ready to create a life that truly aligns with who they are.
June 24, 2024
Truly one of the most useful and hands-on books I have ever read.
If you are looking to build a non-traditional career or are simply looking to gain more knowledge on all the opportunities out there - this is the book for you.
Felt like a step-by-step guide that shows you where and how to start, in an easy and enjoyable read.
A book anyone could benefit from, no matter where you stand in your career.
If you are looking to build a non-traditional career or are simply looking to gain more knowledge on all the opportunities out there - this is the book for you.
Felt like a step-by-step guide that shows you where and how to start, in an easy and enjoyable read.
A book anyone could benefit from, no matter where you stand in your career.
October 9, 2024
A very useful read, I promise. ;) Very very excited to share it with the world! Preorder now and add to your TBR! <3
October 17, 2024
‘Do not let yourself shrink your potential and your voice because of a fear of judgement’ - Erifili Gounari 🌱
Design Your Life is a great short read which provides strategies and practical steps you can take to craft your own unique career.
My favourite sections were the ones on personal branding and market research - Erifili provided a list of some great tips and tools which I will definitely utilise as I explore building my own content marketing bysiness! The book includes an action plan which is a helpful guide on getting started with your own career whether it’s being an entrepreneur, a content creator or something completely different.
If you’re interested in designing your own life, and having the flexibility to work remotely or be a digital nomad, then this is the book for you. Although it’s catered towards Gen Z, I think people of all ages will find the information useful. What Erifili highlighted in the book, and which honestly I need to drill into my mind, is that ‘Any step is a good step; any action is better than inaction’ 👩🏼💻
Design Your Life is a great short read which provides strategies and practical steps you can take to craft your own unique career.
My favourite sections were the ones on personal branding and market research - Erifili provided a list of some great tips and tools which I will definitely utilise as I explore building my own content marketing bysiness! The book includes an action plan which is a helpful guide on getting started with your own career whether it’s being an entrepreneur, a content creator or something completely different.
If you’re interested in designing your own life, and having the flexibility to work remotely or be a digital nomad, then this is the book for you. Although it’s catered towards Gen Z, I think people of all ages will find the information useful. What Erifili highlighted in the book, and which honestly I need to drill into my mind, is that ‘Any step is a good step; any action is better than inaction’ 👩🏼💻
October 22, 2024
It's never too late to learn about yourself and you're never too old to take good advice from younger people.
This inspiring book is aimed at Gen Zers considering working for themselves or freelancing, but as a Gen X, I used it to help plan my part time voluntary initiative.
I've thought about core values, being genuine, taking a risk at standing out, how to use social media more effectively and I've written an Action Plan.
The book is laid out in an easy to read format and I've carried it around with me to write notes and consider my next steps.
This inspiring book is aimed at Gen Zers considering working for themselves or freelancing, but as a Gen X, I used it to help plan my part time voluntary initiative.
I've thought about core values, being genuine, taking a risk at standing out, how to use social media more effectively and I've written an Action Plan.
The book is laid out in an easy to read format and I've carried it around with me to write notes and consider my next steps.
October 13, 2024
As a Gen X'er it seems I have a lot to learn...
As non fiction books go, I found the book an interesting and informative read that was laid out in an easy to understand format and wasn't to complex.
It's definitely a book that I will be referring back to in the near future, when I look to start my own online work from home business.
As non fiction books go, I found the book an interesting and informative read that was laid out in an easy to understand format and wasn't to complex.
It's definitely a book that I will be referring back to in the near future, when I look to start my own online work from home business.
October 12, 2024
🩵 Blurb-
We don't have to conform to traditional ways of working. Uncover how to build a successful career on your own terms and develop the skills you need for the future with Design Your Life.
Why settle with a conventional career path when you can build a future on your own terms? With innovations such as side gigs and personal branding, you can craft your own, authentic future. Design Your Life uncovers the key skills and strategies that will allow you to build a successful career as a young professional.
In this book, Gen Z business leader and expert Erifili Gounari draws upon original research and first-hand interviews to uncover how you can thrive and find success in this new world of work, creating a career with flexibility and ownership.
💜 Review -
I found this self help, career guide interesting and useful. The information was clear and well written and the chapters were well laid out. The book was easy to dip in and out of and it's definitely a book that I will be going back to time and time again. overall, a brilliant and useful book that I highly recommend to other people.
💚 Thank you to Tandem collective, the publisher, Koganpage and the author, Erifili Gounari for my copy of the book in exchange for an honest review.
We don't have to conform to traditional ways of working. Uncover how to build a successful career on your own terms and develop the skills you need for the future with Design Your Life.
Why settle with a conventional career path when you can build a future on your own terms? With innovations such as side gigs and personal branding, you can craft your own, authentic future. Design Your Life uncovers the key skills and strategies that will allow you to build a successful career as a young professional.
In this book, Gen Z business leader and expert Erifili Gounari draws upon original research and first-hand interviews to uncover how you can thrive and find success in this new world of work, creating a career with flexibility and ownership.
💜 Review -
I found this self help, career guide interesting and useful. The information was clear and well written and the chapters were well laid out. The book was easy to dip in and out of and it's definitely a book that I will be going back to time and time again. overall, a brilliant and useful book that I highly recommend to other people.
💚 Thank you to Tandem collective, the publisher, Koganpage and the author, Erifili Gounari for my copy of the book in exchange for an honest review.
October 14, 2024
I was so excited for this book, as I am a teacher and want to start my side hustle creating helpful teaching resources and tutoring. This book is a great resource, whether you have a side hustle, work remotely or just want to create a better work environment for your current situation.
it takes on excellent topics, such as AI and how to think about incorporating all types of resources into your format. It has you take a look at yourself, your working style and how you manage yourself, your time and your mental health. It is easy to see why the author is so effective and successful in their work, as the plethora of knowledge shared is done so in a very accessible way and in a layout that gives way to you taking stock and thinking about yourself and your layout, as well as your planned way forward. It is an excellent book and one I recommend for all working people to read
it takes on excellent topics, such as AI and how to think about incorporating all types of resources into your format. It has you take a look at yourself, your working style and how you manage yourself, your time and your mental health. It is easy to see why the author is so effective and successful in their work, as the plethora of knowledge shared is done so in a very accessible way and in a layout that gives way to you taking stock and thinking about yourself and your layout, as well as your planned way forward. It is an excellent book and one I recommend for all working people to read
Want to read
November 15, 2025came across here
https://erifili.substack.com/p/litera...
https://erifili.substack.com/p/litera...
February 20, 2025
This is a great book that draws on original research & first-hand interviews to uncover how you can thrive & find success in this new world of work of designing life that works for you & with flexibility & ownership.
Displaying 1 - 12 of 12 reviews