Shows how e-commerce has evolved into e-business, identifying 20 key e-business trends that prevail in today's economy. Reveals how managers are changing their strategies and the structure of their organizations to take advantage of the benefits of e-commerce and e-business. Previous c1999. Electronic commerce.
At the time it was written, it was quite useful and introduced lots of ideas. Now getting on a bit (first published in 2000-2001). We need to see an updated edition that considers recent developments: Web 2.0, Web 3.0, Cloud Computing, development of Tablet computing and mobile access to internet resources.
Showing its age. Tends to speak in MBA generalities with minimal hard practical ideas. Still, at one time one of the first books to talk about what is now is referred to as CXM and how it should integrate into your Supply Chain