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The Social Entrepreneur's Playbook. Phase One: Pressure Test Your Start-Up Idea

3.52  ·  Rating details ·  50 ratings  ·  2 reviews
Does Your Social Enterprise Start-Up Have What It Takes to Make a Difference and Become Self-Sufficient?

With more than 26 years’ combined experience developing and studying social enterprises in the field across Africa and in the United States, Wharton professor Ian MacMillan and Dr. James Thompson, director of the Wharton Social Enterprise Program, have found that social
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ebook, Coursera Ebook Edition, 92 pages
Published June 18th 2013 by Wharton Digital Press
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Desiree
Aug 23, 2015 rated it really liked it
Good book, definitely leaves you wanting more!

This book give you the step by step in how to turn your social startup idea into a living breathing thing. It lays out the three major steps, then takes the first one and breaks it down into bite size pieces. Well done!
Kathryn Mckendry
Sep 01, 2014 rated it liked it
Great book and very in-depth. If you already have an idea and are ready to put it into action this is a great book to read before you do.
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