Your Competitive Advantage for Strategic Management Rising to the top in any business involves getting others to recognize your value. This is your competitive advantage. In the business of strategic management, your first lesson in gaining a competitive advantage is choosing the right textbook. Strategic Creating Competitive Advantages helps you rise to the top more quickly and more securely, climbing the ladder of success rung by rung, and avoiding missteps on your way up. Organized around the traditional sequence of topics and concepts in strategy, the Canadian Edition of Strategic Creating Competitive Advantages focuses on contemporary topics in intellectual capital, entrepreneurship, globalization, and ethics, giving each step equal consideration. With a schematic chapter map and chapter objectives designed to keep you oriented, and real-life examples and cases developed to give you a view of how strategic management is done rightly (and wrongly!) in Canadian and world business, this Canadian Edition is your guide to climbing the ladder to success.
had to read it for university and it helped alot. Very well researched, easy to understand, containing a great many important case studies and analyseis of different business strategies.
This text really is a capstone for the various branches of management. It succinctly pulls together information and solid examples to highlight various strategies and facts about the complex and daunting world of strategic management. Most students cringe at the idea of purchasing a textbook that potentially holds redundant information or outdated facts, but this book managed to avoid the majority of useless repetitions as well as obscure or outdated statistics. It was actually helpful and decently interesting at times.
Overall: Stop cringing. This book is actually worth most of the money you're paying for it if you give it the chance. Also, try renting from Chegg instead of buying it. That helps.