"For undergraduate business communication courses" "Learn Business Communication Skills by Example" Students need to have excellent, effective, and practical business communication skills in order to succeed in today's business world. "Excellence in Business Communication"delivers an abundance of the most realistic model documents and tools, helping students learn business communication skills by example. Technology, globalization, and other forces have dramatically changed the practice of business communication in recent years. The Eleventh Edition offers in-depth coverage of new and emerging media skills and concepts, as well as chapter-opening vignettes, figures, and communication cases that expose students to professional use of social media and other new technologies. MyBCommLab for "Excellence in Business Communication" is a total learning package. MyBCommLab is the online study tool that helps you transform business communication students into polished professionals, ready to tackle the rigors of today's business landscape. It helps students better prepare for class, quizzes, and exams-resulting in better performance in the course-and provides educators a dynamic set of tools for gauging individual and class progress. This program will provide a better teaching and learning experience--for you and your students. Here's how: Personalize Learning with MyBCommLab: Inspire the exchange of new ideas and foster intriguing discussions with the abundant resources found in MyBCommLab.Help Students Apply Knowledge from the Text to the Real World: Cases give students the opportunity to solve real-world communication challenges. Promote Active Learning and Stimulate Critical Thinking: Examples, exercises and activities help students practice vital skills and put knowledge to immediate use. Offer the Latest Information on Today's Hottest Topics and Trends: In-depth coverage of new and emerging media skills and concepts, as well as chapter-opening vignettes, figures, and communication cases that expose students to professional use of social media and other new technologies.Note: You are purchasing a standalone product; MyBCommLab does not come packaged with this content. If you would like to purchase "both" the physical text and MyBCommLab search for ISBN-10: 0133806871/ISBN-13: 9780133806878. That package includes ISBN-10: 0133544176/ISBN-13: 9780133544176 and ISBN-10: 0133545814/ISBN-13: 9780133545814. MyBCommLab is not a self-paced technology and should only be purchased when required by an instructor.
If you've already worked in an office, it's rather redundant information but does have a few good pointers. Reads like an HR mandated training through most of it. It is probably decent for students with no office experience.
The authors include many points about avoiding redundancy and using concise and clear wording, but at the same time goes into depth on simple topics that can be explained in two sentences.
There was a lot of helpful information in this book, and it was all written in a very organized and easily understood way. At times, though, it felt like there was too much of the same information that was repeating itself in each chapter. There were many times I could simply skip a section of a chapter because I already knew how to edit- because it explained the process in a chapter prior.
If you're an instructor of business writing or business communication, I highly recommend this book. Not only is it up-to-date, covering issues such a blogging, microblogging (tweeting), social networking sites, and the like, but it also has a plethora of online resources available. I've been using this text to teach an online-only course and it's made my job a bit easier, knowing I have just a little to add; the rest of what I want to teach is effectively covered in the book.
This is a really good textbook for anyone interested in improving their business communication skills. It is filled with a lot of excellent examples and scenarios from every day business to the not so every day. I enjoyed reading it