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Speculative Everything: Design, Fiction, and Social Dreaming

4.13  ·  Rating details ·  549 ratings  ·  32 reviews
How to use design as a tool to create not only things but ideas, to speculate about possible futures.Today designers often focus on making technology easy to use, sexy, and consumable. In Speculative Everything, Anthony Dunne and Fiona Raby propose a kind of design that is used as a tool to create not only things but ideas. For them, design is a means of speculating about ...more
Hardcover, 224 pages
Published December 6th 2013 by MIT Press (first published January 1st 2013)
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Vuk Trifkovic
Aug 09, 2014 rated it it was ok
Great ideas, disappointing book. Too much of a survey/catalogue, too little insightful stuff that they have published in other formats.
Apr 17, 2018 rated it it was amazing
Shelves: college, ebooks
This book is damn awesome. Truly "a catalyst for social dreaming".
It is always exciting to find new methods to study things, ways to break the establishment, to truly innovate. This is a fantastic manual on speculative design. A quick read bearing an informed, open-minded and humble voice along its way. It is also quite a fun book with very curious examples (most of which I have to admit to having never seen before). A good book to broaden your horizons, which I recommend to anyone interested in
hey there sara
Jan 12, 2014 rated it really liked it
Good over-view of the realm of speculative design. Provides a refreshing view point to the market driven design so prevalent. Touches on many other works and books that are worth exploring.
Oct 16, 2020 rated it it was amazing
طراحی گمانی مربوط به معنا و فرهنگ است، با افزودن به آنچه زندگی می‌توانست باشد، کارش به چالش کشیدن آنچه هست و ارائه‌ی گزینه‌هایی است تا بتوانند گره‌هایی که واقعیت روی توانایی تخیل ما زده را سست کنند. این نوع طراحی به رویاپردازی اجتماعی سرعت می‌دهد.

خواندن این کتاب را به طراحان و هنرمندان پیشنهاد می‌کنم.

خوشبختانه، این کتاب توسط نشر وارش با ترجمه‌ای بسیار خوب، با عنوان، طراحی گمانی منتشر شده است.
Sep 24, 2017 rated it it was amazing
"As Fredric Jameson famously remarked, it is now easier for us to imagine the end of the world than an alternativ to capitalism. Yet alternatives are exactly what we need. We need to dream new dreams for the twenty-first century as those of the twentieth century rapidly fade. But what role can design play?"

Designduon Raby och Dunne vill med denna bok visa vilka möjligheter design kan ha att forma ett annat samhälle än det vi lever idag. Boken handlar om "Speculative design". Boken består av båd
Sep 04, 2014 rated it really liked it
Same as in Hertzian Tales, Dunn and Raby advocate for designers to be more than just crutches for consumerism. Product design (not the one that actually makes it onto the market, but the one that could be showcased in galleries and on diverse media channels) could join architecture, film, literature, philosophy in imagining possible futures. Yet instead of predicting the future or solving future problems, these designs could be thought experiments that criticize, provocate and stimulate debate. ...more
May 16, 2016 rated it it was amazing
Anyone interested in critical and speculative design should read this book. Dunne and Raby present their thoughts and arguments clearly with plenty of design work examples shown throughout to inspire and allow for a large spectrum of what critical and speculative design can be. This book really helped to shape my design practice.
Vadim Smakhtin
Jun 07, 2015 rated it it was amazing
There is surprisingly small number of books about design fiction or speculative design. I think we definitely need more, because such books saving design professionals from common cliches in consumer and profit driven world of "modern" and "innovative" design. ...more
Mark Poulsen
Nov 07, 2018 rated it liked it
Speculative Everything offers a rather well-developed argument for the beginning of a conceptual design practice concerning itself with speculation, imagination, world-building, fantasies, utopians, dystopians, stories, fictional objects, political ideologies etc.
There is a lot to unpack and perhaps this is also where the book falters. While it offers a sympathetic argument: we can use design to speculate, to offer new ideas of what the future can look like (whether improbable or probable; wante
Astrid Graungaard
Jun 16, 2020 rated it it was amazing
I forbindelse med min semestereksamen, hvor der blev designet et VR-spil, blev jeg anbefalet at læse bogen i forbindelse med både min teori- og designprocess.

Bogen sætter fokus på designers fremgangsmåde fra at skabe et design som er lettilgængeligt for forbrugerne til at skabe designs som kan ændre den måde forbrugerne tænker på.
Speculative design bliver præsenteret som et værktøj, som kan få mig til at tænke på om design kan være en mulighed- og fremgangsmetode i nogle af verdens største pro
Rohit Gupta
Oct 03, 2018 rated it liked it
An amazing book that encapsulates ideas about critical and speculative design. The books packs lots of organized works in between two wider chapters. The content may seem like a survey paper but that is the fun part. Some parts are a bit too abstract (need more explanation) and I guess it may be due to the subject of the book. The book strongly challenges the current design practice that is using design to create demand for unreasonable goods. The book tries to widen this perceived scope of desi ...more
Mar 31, 2020 rated it it was amazing
Inspirational collection of “proposals” and serious review of the purpose, limitations, provocations about the possibilities of speculation through design. This is the best introduction manual to this rich field that inspires me to think more, and more critically about the world around me - and best of all serves as a fantastic resource to spring board into the pool of knowledge that is speculative design.
Armaan Pardesi
May 21, 2020 rated it it was amazing
This books helps you to imagine design in many unconventional ways.; helps you to create distinctive views on design and urge designers to think about possible, plausible, preferable and probable futures while designing. Design is good at sketching possibilities and designers should think about it now more than ever before. The examples in the book are certainly - diverse that will enhance your knowledge and vision both.
Rawad Hajj
Feb 08, 2017 rated it it was amazing
Shelves: design
"Speculative Everything" invites designers to think beyond the limited, to surpass the borders created by years of commercialization, to stop "hoping" and start "Dreaming". A mental crusade to focus on philosophical, cultural, political and anthropological impact of design. A beautiful and simple introduction into the "Speculative Design" philosophy. ...more
Jul 12, 2019 rated it liked it
The book offers a lot of examples that illustrate the concept of speculative design, but sometimes fail to offer enough insight into how they're good examples. Overall - this is a great book that is quite inspiring. I especially like how it proposes a design approach where the goal isn't to come up with a better solution, just an alternate one to explore. ...more
Damien Lutz
Sep 04, 2020 rated it it was amazing
Such a good read, thoroughly enjoyed it. Yes, it’s a bit of an art catalogue, but the artworks shared are important to grasp what SD is about. I’m new to this practice, and I found this essential to my understanding. There were more than a few golden moments of inspiration for me, hope you find some too.
May 23, 2020 rated it it was amazing
A perfect read for industrial designers. This book opens your eyes to a different perspective of design. It shows examples of a lot of works that opened up critical thinking and ideas for potential futures. Overall a very good read
Simon Håkansson
Feb 20, 2019 rated it it was amazing
May 14, 2017 rated it liked it
It was a great read and interesting topic. I just felt the authors were too focused on their own work. They also let their perspective stand in the way of a broader examination of the topic.
Ellis Donovan
Oct 22, 2018 rated it it was amazing  ·  review of another edition
fun read
Jan Kroken
Sep 16, 2017 rated it it was amazing
We need more books like this
Feb 26, 2020 rated it liked it
Shelves: academic, nonfiction
Was required reading for a class that I am in. I think this book will prove helpful for the final project.
Supriya Raghavendra
Mar 11, 2017 rated it liked it
"The days of designers dreaming on behalf of everyone have passed....." ...more
Raquel Aquino
Oct 10, 2020 rated it liked it
É uma pena que um livro com potencial para tantas discussões diferentes tenha uma perspectiva tão colonialista.
"We have recently become interested in the idea of critical shopping. It is by buying things that they become real, moving from the virtual space of research and development by way of advertising into our lives. We get the reality we pay for. It isn't in the shops, waiting to happen, waiting to be consumed. Critical shoppers, by being more discriminating, could prevent certain material realities taking shape and encourage others to flourish. Manufacturers are never sure which reality we will emb ...more
Bailey McGinn
Jan 18, 2017 rated it it was amazing
I cannot recommend Speculative Everything enough, especially to other designers. It's exciting to see a movement towards more critical projects that use design as a conduit for proposing plausible futures: the good, the bad and the in between. This book reminds us that we need challenge our perspectives and dream big! ...more
Aug 28, 2016 rated it really liked it
Relatable to a lot of disciplines. It makes the case for using using the speculative as a way to explore future possibilities where the designer poses both the question and provides an answer. Where design speculation is a tool that subverts and challenges our relationship with reality.
May 08, 2019 rated it liked it
Perhaps I was not focused enough, but the idea the author proposes, if there was any, was not convincing. I do have to note I read this for class and not out of my enjoyment.
Yang Qian
Feb 10, 2016 rated it really liked it
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“The concept and idea are different. The former implies a general direction while the latter is the component. Ideas implement the concept. 13” 0 likes
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