Covers all aspects of starting up - from developing a business idea and setting up a company to marketing your new business, getting that first sale and making the tech developments. This title includes case studies of people who've successfully started their own businesses.
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Emma Jones is a business expert and author, and founder of small business support company Enterprise Nation. Her books include 'Spare Room Start Up', 'Working 5 to 9 ', 'Go Global' and 'The Start Up Kit'. Following a five year career at an international accounting firm, Emma started her first business at 27, from a spare room in her Manchester apartment. That business was sold 18 months later, and the experience led to Emma's next venture, Enterprise Nation. Its website (www.enterprisenation.com) was launched in 2006 and became the most popular for home business owners in the UK, attracting over 100,000 visitors each month. Enterprise Nation has evolved to help even more would-be entrepreneurs. It now produces books, kits, online tools, video clips, friendly forums and weekly classes for anyone wanting to start and grow a small business. Emma is also a co-founder of national campaign, StartUp Britain. @e_nation @emmaljones @brightwordpub www.enterprisenation.com