Packed with practical guidance and beautifully illustrated throughout, Graphic Design School provides a solid foundation for the design student as well as offering a back-to-basics tool for more advanced designers in search of solutions to graphic problems. The book is divided into three clear sections, beginning with 'The Language of Design', which introduces the basic design skills, giving encouragement and advice on thinking up ideas and expressing them visually. I n 'Principles and Techniques', the reader is shown how to start developing these ideas and learns new methods of giving form to their vision by experimentation with colour, typography and computer techniques. Finally, 'Commercial Practice' shows how these skills are applied in the workplace, whether in editorial design, advertising or in the creation of corporate identities. Throughout, the book highlights real examples of students' work, from the design of logos and websites to product packaging, providing points of reference so the reader can continually compare their own progress and enhance their potential in this competitive field. Graphic Design School is a must-buy, all-encompassing guide to this fast-evolving subject.
Great book for beginners or self-taught designers who really interested to understand more about this field. Although some content probably outdated but the book has a thorough coverage for the fundamentals. Maybe I should get a similar book to this but more recent and keep it as a reference.
A good and comprehensive introduction to traditional graphic design. The web design sections are now of course thoroughly out of date but that doesn't detract too much from this book being a solid grounding in the fundamentals.
Great book for future graphic designers. Explains in a simple way the basics about colours, hue and saturation etc... Great for people who want to start to be experts in graphic design... :)