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John Whitfield
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People Will Talk: The Surprising Science of Reputation

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3.35  ·  Rating details ·  23 Ratings  ·  3 Reviews
How to get a good reputation—deserved or not!—and why we care what other people thinkWhy does a fish only bite another fish if no one else is watching? Why do people overshare online? Why do some people meet trivial insults with extreme violence? Why do so many gods have multiple eyes? In People Will Talk, science writer John Whitfield shows how reputation helps answer all ...more
ebook, 272 pages
Published October 4th 2011 by John Wiley & Sons (first published September 28th 2011)
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Andrea
A solid overview of recent research into how and why we are so tuned into to notions of our own and others reputations, from an evolutionary perspective.

Very evenly written, largely unbiased and sober, with full reference details if you want to learn more. I'm not altogether convinced about the ultimate usefulness of game theory experiments, cited in abundance here. The models have a certain validity, to be sure, but I feel they are much too reductive to explain complex interaction and decision
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Bessie James
Sep 18, 2012 rated it really liked it  ·  review of another edition
Thia book is difficult if you have an aversion to studies about human behavior in psychology experiments. Nonetheless, there are some very interesting insights about how powerful reputation is in shaping our behavior, how early in life this starts (at 10 months babies will reward others kindness), and even how reputation influences international confrontations. It's a hard slog but, overall. it's worth the effort.
Marlasg Griffith
Feb 24, 2012 rated it it was ok  ·  review of another edition
Shelves: 2012
Scientific with a lot of studies. I should have just flipped through it at the bookstore.
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“Superior people talk about ideas. Mediocre people talk about things. Little people talk about other people.” 8 likes
“The issue isn't whether your reputation is based on accurate information. It's that you can't control how people interpret that information. In general when people tell stories about one another they emphasize the characters and their deeds and downplay the details of the situation that might have shaped or excused those deeds.” 4 likes
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