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The Art of Framing: Managing the Language of Leadership
Learn the language of persuasion
How does a leader get others to see things the way he or she sees them? These authors assert that one of the most powerful ways is through the precise use of language. Looking beyond the world of business to politics, entertainment, sports, and education, The Art of Framing presents dozens of real-life examples to illustrate how leaders gain support for their vision and inspire prompt action in their constituents by skillfully using language to frame events, ideas and goals at every opportunity. Using these proven technique, you can enjoy the same results.
How does a leader get others to see things the way he or she sees them? These authors assert that one of the most powerful ways is through the precise use of language. Looking beyond the world of business to politics, entertainment, sports, and education, The Art of Framing presents dozens of real-life examples to illustrate how leaders gain support for their vision and inspire prompt action in their constituents by skillfully using language to frame events, ideas and goals at every opportunity. Using these proven technique, you can enjoy the same results.
213 pages, Paperback
First published January 26, 1996
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Displaying 1 - 5 of 5 reviews
July 26, 2009
In spite of its name this book is NOT about making picture frames, but rather about how to frame your thoughts and ideas to make your language more effective. Well written, easy read. Lots of good examples.
June 4, 2025
I am not exactly sure what to say about this book - it was okay?
It did a good job of bringing the power of framing into view, that goes hand in hand with a leader position though.
It did a good job of bringing the power of framing into view, that goes hand in hand with a leader position though.
July 24, 2011
READ APR 2011
Excellent description of framing which is equal parts rhetorical and behavioral. Best quotes: "talking guarantees little unless we take into account the perspective of the other and grasp the meanings that must be managed" (pp. 18-19) and "when the right frames are in place, the right behavior naturally follows' (p. 13).
Excellent description of framing which is equal parts rhetorical and behavioral. Best quotes: "talking guarantees little unless we take into account the perspective of the other and grasp the meanings that must be managed" (pp. 18-19) and "when the right frames are in place, the right behavior naturally follows' (p. 13).
January 5, 2015
I understand the concept of needing to "frame" your message in order to have it adequately received. Unfortunately, for me, this book only confirmed what I knew as necessary. It did not help me with specific ideas for improving my own "framing".
March 23, 2016
For those who are interested in leadership communications and influencing negotiations, this book is a wonderful introduction to the art of framing a good argument.
Displaying 1 - 5 of 5 reviews