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Influence: Science and Practice: The Comic
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Influence: Science and Practice: The Comic

3.89  ·  Rating details ·  306 Ratings  ·  20 Reviews
Over two million readers have armed themselves with the knowledge in this book. Dark forces seek to turn society into unthinking automatons by the use of weapons of mass influence. In this graphic adaptation of his best-seller, Robert B. Cialdini becomes society’s best hope in combatting compliance professionals throughout the world. He leads a team of special forces throu ...more
Paperback, 82 pages
Published June 20th 2012 by Writers of the Round Table Press
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Jun 14, 2016 rated it it was amazing
Influence is a book that tells you how to be influential. A lot of interesting studies are included in the book.

Some of the things I have learned:

Society values people more if they appear consistent in beliefs, attitudes and deeds.
You are more likely to get help from a stranger if you if you tell them why you need help.
We live by a rule called “reciprocity.” If someone does something for you, you feel obligated to return the favor.
Another factor is called social proof. People tend to decide w
Kathleen Curtis
Sep 02, 2016 rated it it was amazing  ·  review of another edition
Wisdom and common sense you can see now and "see" later

Some of what is in these pages was at the core of fatherly advice that my Dad drilled into me from very early in my life. Be aware of what is really happening. Eyes open. But then, OK, part of this material is new to me, at least in application to the culture I have grown up in, giving me the opportunity to think to myself, "oh...yeah...that is what is happening here. I see it now." Being a certifiable cynic all my life, I am finding what is
Nov 07, 2013 rated it it was ok
A better title would have been Manipulators. Having worked in sales for years, I fear that these tactics in this book are presented not for knowledge itself, certainly not for the well-being of the consumer, but for the benefit of the salesman's bottom line.

Here are a few things I tell my friends and family to keep in mind when dealing with salespersons:

1) Notice how nice they dress. It means they don't do any real work for a living and are likely untrustworthy.

2) It's not rude to say 'No.' It
Jun 24, 2014 rated it it was ok  ·  review of another edition
Informatia din cartea originala este extrem de pretioasa, dar modul in care este integrata in benzile animate nu ajuta la o intelegere mai usoara, ci din contra, incurca. Oricum, pentru un rezumat animat nu e chiar atat de nereusita cartea.
Bryon E
Jan 30, 2018 rated it it was amazing
Warning: This can seem like a horror story, when you come to realize how much "Choice Architecture" has been used to advantage of us, without us most likely not even realizing it.
Oct 22, 2013 rated it really liked it
Influence: Science and Practice, The Graphic Edition by Robert B. Cialdini

This is a very interesting, little book which I have received from The Economist. Once in a while I take one of their surveys and I receive a book as a gift. This is the theory, in practice I do not always get the book and I wrote to them about it. To my deep disappointment, they did just about nothing about it.
Coming back to the book, it reveals how easy it easy to influence people, or, indeed, to be influenced by those w
Jun 07, 2016 rated it it was amazing  ·  review of another edition
Good way to spread the main points of Cialdini's work

For those who haven't yet read Robert Cialdini's Influence books, this comic is a quick and visual introduction to his theories about the 6 major methods of persuasion used in the world today.

Once readers learn about these 6 categories--what Cialdini's calls the "weapons of influence "--they'll start to see those methods in everyday life. Advertising, marketing, day to day interactions. And as the author points out, not every usage of these pr
The ideas presented were nothing extremely shocking, but I really liked the examples of experiments or persuasion tricks used in sales or other circumstances in real life. The message of the book is overall precautionary - it teaches you to recognized when you're being "bullied" into doing something by people who make use of the instinct you feel to pay back your debts and to be kind to seemingly nice people. You can say no, even if you feel pressured to say yes, and you should say no to those t ...more
Nakul Shenoy
Jan 14, 2015 rated it really liked it
I have always been a sucker for comic books; that too when the comic books deal with otherwise complicated (or not) theories of the social sciences. The Introducing series by Icon books and the Beginners series by Orient Blackswan have been long-time favourites.
So no surprise that Robert Cialdini's Influence - Science & Practice - The Comic caught my attention and liking. It presents the learnings and tactics of Cialdini's super bestseller of the same name in a nice to read and understandabl
Feb 01, 2017 rated it liked it
Shelves: 2015
W sumie nie rozumiem idei wydawania tego typu książki w formie komiksu. Niewiele wnosi ta forma graficzna. Natomiast same informacje zawarte w książce są ciekawe. Niektóre z opisanych zasad znałam, a niektóre były dla mnie nowe. Dobrze było sobie przypomnieć jak nie dać się zmanipulować, gdy otaczają nas różnego rodzaju sprzedawcy, akwizytorzy itp
Aug 26, 2015 marked it as to-read
I am amused by the fact that this book is now a comic book.

An earlier edition (non-comic, though with many comics included) was assigned as one of two required texts for a negotiation class. I'm dropping the class but would still like to read the texts.
Kate Jefferson
Jan 03, 2016 rated it liked it
Shelves: psychology
The type is too small and there's too many words per line, which makes it a slow read. Great content, I just wish the physical book had been more standard proportions. Bigger type, smaller pages, fewer words per line, more pages in total.
Arek Tomczuk
Nov 14, 2016 rated it it was amazing
Shelves: psychology
Great summary of the "normal" version of "Influence". Motivated me to read the book. The cartoon style seemed a bit to me strange at first, but then I got used to it and realized it's the best way to provide the most important content in a very attractive way.
Mar 27, 2015 rated it it was amazing  ·  review of another edition
interesting stuff...
Alethea Robertson
A must read.
Jason Pucel
Fantastic information with lots of real-world examples.
Jul 08, 2013 rated it really liked it
Interesting insight to how we are influenced.
Mohammad Oli Ahad
Aug 19, 2014 rated it it was amazing
Blessed that I read this one! Not that I've become any wiser :p

Amazing. Would love my daughter to read it as soon as she can put her teeth into it :-)
Pasatoiu George
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Feb 20, 2017
Snorri Björnsson
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Oct 07, 2017
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Jun 04, 2016
Aditya Raj
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Jun 16, 2016
Paul Kaiser
rated it it was ok
Apr 01, 2016
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Feb 04, 2018
Jakub Machata
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Nov 17, 2016
caleb struck
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Mar 30, 2017
Billy D
rated it it was amazing
Mar 02, 2013
Daniel Perales
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May 12, 2015
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Nov 07, 2015
Nader Dabit
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Oct 14, 2015
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Dr. Robert Cialdini has spent his entire career researching the science of influence earning him an international reputation as an expert in the fields of persuasion, compliance, and negotiation.

His books including, Influence: Science & Practice, are the results of years of study into the reasons why people comply with requests in business settings. Worldwide, Influence has sold over 2 million
More about Robert B. Cialdini...

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