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What's Your Story?

3.63  ·  Rating details ·  63 ratings  ·  6 reviews
What's Your Story?" Using stories to ignite performance and be more successful is a leaders book. This book is written for people who want to make a difference; people who want to build, create, learn, share, and inspire; people who want to give themselves and others the powerful gift of story. "What's Your Story?" helps leaders enhance their performance by looking at thei ...more
Paperback, 242 pages
Published September 21st 2006 by Sales Engine (first published September 1st 2006)
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Average rating 3.63  · 
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Peter P.
Oct 17, 2020 rated it really liked it
Nice work on the power of story-telling by Craig Worthmann. Should be good reading for academics, educators, leaders, managers and salespeople. Particularly great idea on the value of creating story matrixes.
Matthew Schiliro
Great message and useful stuff

I bought this book for a quick read on vacation. The book was well organized and really hit home on the message. I'd recommend this book to anyone trying to get ahead in life and business. Great way to organize your thoughts and put them to use!
Aug 20, 2013 rated it really liked it
This book, by UChicago Booth School's Craig Wortmann, describes a toolset for collecting exemplary stories and case studies about your business. One tool, the "Story Matrix" is essentially a cross-reference of storylines (success, failure, etc) cross-referenced with different leadership aspects (culture, sales, etc). The resulting matrix/spreadsheet is a quick summary of important moments and cultural shifts in your company's history before an important meeting. The book has several other valuab ...more
Nick W.
Jun 18, 2015 rated it really liked it
Shelves: business
Excellent business/leadership book about the importance of stories. It also supports my anti-PowerPoint position, so I quite liked it. The Story Matrix and Win Book ideas are excellent examples of ways leaders can improve and build on past experiences. This book is filled with stories and quotes that illustrate the main point. Stories are sticky and can be used to inspire far better than any slide pack ever could.
Matt T
Mar 02, 2013 rated it it was ok
How you read this book affects your rating. I expected it to be mostly a handbook of tools and exercises: something that got right to the point. Unfortunately, there's a lot of fluff surrounding the meaty parts (lots of set up, paragraphs rehashing what was just said in a previous one, etc), essentially stretching out a 4 chapter book into a 9 chapter behemoth. Of course, there are some good example stories strewn throughout which do help to illustrate the concepts better.
Aug 27, 2015 rated it liked it
Shelves: 2015, nonfiction
I was really excited in the beginning of the book, but while it was still well-written, I feel it had less and less impact as it wore on. It seemed like one of those books where it had one big idea and three small tools, and then the rest was padding. Don't get me wrong, though: the one big idea and three small tools are great, but in terms of a stand-alone book, maybe it lacked a little punch.
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