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Brand. Popārta romāns
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Brand. Popārta romāns

3.37  ·  Rating details ·  49 Ratings  ·  5 Reviews
Andy Warhol, Barbie, Coca-Cola, Dolce & Gabbana, Esquire, Nokia, Google...
Apvienojot 26 pasaulslavenus zīmolus, 2009. gada Jaunās Puškina prēmijas laureāts Oļegs Sivuns ir spējis radīt vienotu un oriģinālu daiļdarbu. Turklāt šausminoši smeldzīgu un tiešām piesaistošu. Mūsu priekšā ir mūsu laika varonis, precīzāk – mūsu laika beigu.
Jo dzīves vietu ir ieņēmis mārketings.
...more
Paperback, 224 pages
Published 2011 by Zvaigzne ABC (first published 2009)
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Zenta
Jan 25, 2014 rated it really liked it
Shelves: 2014
Krievu autoru grāmatas reti, kad nonāk mānā lasāmvielas sarakstā, bet šo grāmatu es iegādājos pirms gada un beidzot izlasīju.
Grāmata ir sadalīta nodaļās un katra no tām stāsta par citu visiem zinām vai specifiskiem pasaulslaveniem zīmoliem, kas ir atstājuši iespaidu un galvenā varoņa dzīvi. Bieži aizdomājos, vai autors nestāsta pats par sevi, bet beigās tomēr ieveidojās šī mistiskā galvenā varoņa tēls. Vispirms katras nodaļa sākas ar citātu, ko teici kāda pazīstama personība, tālāk seko FACTUM j
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Katherine
Jun 07, 2015 rated it it was ok
2,5-2,8/5. I don't know... It wasn't awful, it was quite good actually, i just think that this book isn't for me...
Ramona
Aug 03, 2012 rated it did not like it
I am not sure if it's the translations fault or the original was already like that, but this book is written in a terribly raw stylistic, plain language and is much too shallow for something that is positioned as as "Brand novel".
If you have finished at leas one proper novel on advertising (popular ones are - "99 cents" and "Generation P") you'll see the eternity that lies between this book and the ones that are written in a proper manner with at least some research done.
I got the feeling that
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Evita
Jun 30, 2014 rated it it was amazing
Shelves: i-own-it
Author did a great job at creating a new kind of book (pop art novel - that's a first, right?) and a main character I have so many things in common with!
The facts were interesting, the story - gripping, overall the book was very easy to read. What else do you need in a great book?
I think for the first time of my life I am so sad that there are only 26 letters in alphabet!
Rūta
Feb 25, 2013 rated it it was amazing
Shelves: favorites, plauktaa
Par patērēšanas kultūru caur autora acīm. Ne ar visiem aprakstītajiem brendiem man ir (bija) kādas asociācijas, arī autora personība (iemesli dažādām (ne)patikšanām) reizēm nešķita tīkama, taču kopumā mērķis sasniegts - aizdomājos par pirkšanas baudu un zīmolu nozīmi.
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