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Outsmarting Goliath: How to Achieve Equal Footing with Companies That Are Bigger, Richer, Older, and Better Known
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Outsmarting Goliath: How to Achieve Equal Footing with Companies That Are Bigger, Richer, Older, and Better Known

3.29  ·  Rating details ·  7 Ratings  ·  1 Review
Business owners, consultants, free-lancers, and other entrepreneurs are all looking for easy-to-implement, cost-efficient ways to go up against the big guys. They can now get tips from an expert -- Debra Koontz Traverso -- an entrepreneur herself who coaches others to success. This book gives them a powerful equalizer for winning business that would traditionally go to pla ...more
Paperback, 272 pages
Published April 1st 2000 by Bloomberg Press
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Alberto Lopez
Jun 26, 2016 rated it really liked it
Shelves: my-favorites
Great book for consultants, speakers or micro businesses. It is just packed with information.
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