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Measuring the Networked Nonprofit: Using Data to Change the World
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Measuring the Networked Nonprofit: Using Data to Change the World

4.04  ·  Rating details ·  92 ratings  ·  9 reviews
The tools nonprofits need to measure the impact of their social media

Having a social media measurement plan and approach can no longer be an after-thought. It is a requirement of success. As nonprofits refine their social media practice, their boards are expecting reports showing results. As funders provide dollars to support programs that include social media, they too wa
Paperback, 301 pages
Published October 9th 2012 by Jossey-Bass (first published October 5th 2012)
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4.04  · 
Rating details
 ·  92 ratings  ·  9 reviews

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Kalen Cap
Jan 20, 2013 rated it really liked it
Attempting to become more effective in my volunteer capacities with nonprofits and social media, I read “Measuring the Networked Nonprofit” by Beth Kanter and Katie Delahaye Paine. Published in Autumn 2012, I was hoping for something up-to-date and this book did not disappoint. Most of the references and tools mentioned are current. That hasn’t always been the case for me when reading books related to social media where things tend to change rapidly.

What is excellent about this book is it takes
Jul 06, 2012 rated it it was amazing
This is a book that I will read and re-read. It can help every nonprofit staffer, from those just thinking about dabbling with social media to those who have years of experience with multiple formats. "If you are going to improve, you need to stop doing what doesn't work, so look for the weakest links." SMART goals and data help one improve. Measuring the Networked Nonprofit outlines steps for social media tracking and improvement. Thank you Beth and Katie for helping so many people!
Jun 03, 2015 rated it liked it
A strong book and undoubtedly useful for many folks, but not as relevant to my role as I expected. Probably would have been four stars if my job had more to do with social media. I liked the references to survey tools for measuring trust, transparency, and relationships.

Some favorite excerpts:

The term data driven has been used to describe organizations that rely solely on cold hard data to make decisions. Being data driven sounds great—in theory. But, because it doesn’t acknowledge the importanc
Bonnie  Zink
Oct 18, 2012 rated it really liked it
Shelves: social-reference
A must read for anyone working with a nonprofit. Social media is an important aspect of everyone's communication activity in today's increasingly digitized world. Find out how to make it work for you and your organization.
Mar 31, 2013 rated it liked it
It's a great book for non-profits (even for-profits) that are diving into how to measure networked activities. The reflection questions do provoke reflection, and the hypothetical non-profit puts a form to the practices described.
David Meyers
Oct 21, 2013 rated it really liked it
While pretty basic for someone with prior knowledge of monitoring and evaluation and analytics, this book offers a good introductory look into how to use data more in a non-profit setting.
Monica Gutierrez
Mar 01, 2013 rated it it was amazing
Jan 09, 2013 rated it really liked it
Shelves: non-fiction
Good how-to book for nonprofits, especially if you read her first one as well (and beforehand, preferably).
Apr 05, 2013 rated it liked it
It was good, but not quite what I was hoping for.
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