What do you think?
Rate this book
Creativity Now: Get Inspired, Create Ideas and Make Them Happen!
Whatever you’re creative agenda is, use this book to instantly generate new ideas. Attractive and easy-to-use, Creativity Now provides an instant source of inspiration for times when creative stimulation runs dry. This updated edition is packed full of innovative exercises, tips, tricks, stories and inspirational examples. You will find out how to unleash endless streams of ideas on any topic and turn them into a success. Both creative in content and format, each page has been designed to give you an instant jolt of inspiration the moment you look inside. Divided into four parts, you will find help 1) Dreaming - getting into the state of mind to invite new ideas. 2) Originating - different ways to come up with new, exciting and innovative ideas on any topic. 3) Applying - taking action and turning ideas into reality. 3) Adapting - how others successfully realised their dream. Bonus materials, including audio and video tips are available at www.CreativityNowOnline.com
224 pages, Paperback
First published December 21, 2009
4 people are currently reading
91 people want to read
About the author
Jürgen Wolff
63 books9 followersJurgen Wolff is a writer and creativity and writing coach who divides his time between London and Southern California. He has taught at the University of Southern California, the Academy for Chief Executives, the University of Barcelona, the Pilots Project, and workshops around the world.
He has written nine books including “Your Creative Writing Masterclass” (Nicholas Brealey Publishing), “Creativity Now!” (Pearson), “Marketing for Entrepreneurs” (Pearson), “Focus: the power of targeted thinking” (Pearson), “Your Writing Coach” (Nicholas Brealey), “Do Something Different” (Virgin – foreword by Sir Richard Branson).
He has written more than 100 episodes of television, the feature film “The Real Howard Spitz” starring Kelsey Grammer, the miniseries “Midnight Man” starring Rob Lowe, two TV movies starring the Olsen Twins, been a script doctor on feature films starring Eddie Murphy, Walter Matthau, Michael Caine and others. He created the animated series, “Norman Normal” (56 episodes) and co-created the series “Lukas” (39 episodes). He teaches screenwriting at the Raindance Film Festivals and in workshops around the world.
He is a NeuroLinguistic Programming practitioner, a certified hypnotherapist, and has studied improvisation with The Groundlings in Los Angeles and Keith Johnstone in London.
He is currently writing “Reptile Nations,” a novel for Young Adults.
His other sites include:
www.yourwritingcoach.com (which includes bonuses to the book);
www.creativitynowonline.com (which includes bonus materials for the “Creativity Now” book);
www.focusquick.com (with bonus material for the “Focus” book);
www.timetowrite.com;
His writing blog is at www.timetowrite.blogs.com, where he posts most days with writing news and tips.
- See more at: http://jurgenwolff.com/about/#sthash....
He has written nine books including “Your Creative Writing Masterclass” (Nicholas Brealey Publishing), “Creativity Now!” (Pearson), “Marketing for Entrepreneurs” (Pearson), “Focus: the power of targeted thinking” (Pearson), “Your Writing Coach” (Nicholas Brealey), “Do Something Different” (Virgin – foreword by Sir Richard Branson).
He has written more than 100 episodes of television, the feature film “The Real Howard Spitz” starring Kelsey Grammer, the miniseries “Midnight Man” starring Rob Lowe, two TV movies starring the Olsen Twins, been a script doctor on feature films starring Eddie Murphy, Walter Matthau, Michael Caine and others. He created the animated series, “Norman Normal” (56 episodes) and co-created the series “Lukas” (39 episodes). He teaches screenwriting at the Raindance Film Festivals and in workshops around the world.
He is a NeuroLinguistic Programming practitioner, a certified hypnotherapist, and has studied improvisation with The Groundlings in Los Angeles and Keith Johnstone in London.
He is currently writing “Reptile Nations,” a novel for Young Adults.
His other sites include:
www.yourwritingcoach.com (which includes bonuses to the book);
www.creativitynowonline.com (which includes bonus materials for the “Creativity Now” book);
www.focusquick.com (with bonus material for the “Focus” book);
www.timetowrite.com;
His writing blog is at www.timetowrite.blogs.com, where he posts most days with writing news and tips.
- See more at: http://jurgenwolff.com/about/#sthash....
Ratings & Reviews
Friends & Following
Create a free account to discover what your friends think of this book!
Community Reviews
Displaying 1 - 10 of 10 reviews
June 26, 2011
Amazing! The language of this book is so enjoyable that makes me feel like I'm having a conversation instead of reading a book. He has very easy and useful tips and tricks for creativity. Awesomely motivational! :)
June 27, 2022
This book reflected a lot on my writing process. For I let go of all inhibitions and keep trying out whatever I feel like. For example, writing with different kinds of pens, pencils, even colour pencils. I am a variety seeker which is a good reason that a friend pointed out as to why I shouldn't get married. Joking apart, this book is for everyone out there. It's a must-have on a personal bookshelf especially for people who shy away from variety in a lot of things they do.
5/5
5/5
August 26, 2020
this book told me to take a nap and to embrace procrastination 10/10
November 3, 2023
Bought this book a long time ago and had occasionally dipped in and out, but decided to finally give it a proper read cover to cover.
It’s split into 4 sections - dreaming, originating, applying and adapting. The first is about getting into a creative mindset, the middle two are about the practicalities of doing creative work and the last is a series of case studies and examples.
Each short chapter covers a specific principle and it’s pretty easy and quick to read.
On the plus side, it’s upbeat, has some decent ideas on stimulating creativity and it’s good if you need a random creativity prompt.
However, at times, it lacks depth and it doesn’t go deep on know-how, plus the tone may not be to everyone’s taste. The examples now sound quite dated and few of them have made it so big you’d have heard of them today.
Overall, a decent little book on creativity, and I got some ideas from it, but am unlikely to rush back and read it again.
It’s split into 4 sections - dreaming, originating, applying and adapting. The first is about getting into a creative mindset, the middle two are about the practicalities of doing creative work and the last is a series of case studies and examples.
Each short chapter covers a specific principle and it’s pretty easy and quick to read.
On the plus side, it’s upbeat, has some decent ideas on stimulating creativity and it’s good if you need a random creativity prompt.
However, at times, it lacks depth and it doesn’t go deep on know-how, plus the tone may not be to everyone’s taste. The examples now sound quite dated and few of them have made it so big you’d have heard of them today.
Overall, a decent little book on creativity, and I got some ideas from it, but am unlikely to rush back and read it again.
March 2, 2018
easy to understand, quick read and I never got bored reading this! I learned so many things about the process ,generating ideas and executing them!
February 22, 2019
I really enjoyed this book, it really helped me :)
January 30, 2022
Generally well written with some good ideas to take away but quite often strayed into assumptions about just doing x y or z
December 25, 2020
Says nothing about creativity itself, it's just a long list of creative-thinking-examples put together. meh
May 18, 2017
This book shows a range of practical ways to be creativity, it is easy to read before you sleep. Also, some topics really inspire me a lot! But because the whole topic is broad, it is sometimes hard to write in depth.
Displaying 1 - 10 of 10 reviews