MediaWriting: Print, Broadcast, and Public Relations

by W. Richard Whitaker, Janet E. Ramsey, Ronald D. Smith

Provides a comprehensive introduction to writing fundamentals for tomorrow's media practitioners. Provides instruction on how to develop the professional skills and attributes that future reporters, broadcasters and public relations professionals need to be effective and successful media writers. Softcover Mass media--Authorship.

Paperback

First published October 13, 1999