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Strategic Internationa...
D. Morschett
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Strategic International Management: Text and Cases

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Strategic International Management takes a global perspective and covers the major aspects of international business strategies, the coordination of international companies and the particularities of international value chain activities and management functions. The book provides a thorough understanding of how Production & Sourcing, Research & Development, Marketing, Huma ...more
Paperback, 470 pages
Published September 14th 2010 by Gabler
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