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Doing Research in Business and Management: An Introduction to Process and Method

This wide-ranging text comprehensively overviews management research and research methodology. The authors take the reader through all the major stages of the research process and introduce the key methods. After highlighting the different contexts and purposes, strategies and tactics, programmes and processes of management research, the authors provide detailed coverage of the relevant research approaches and methods. They discuss the interrelationship of theoretical and empirical research, and how these apply to practice. The implications of using quantitative and qualitative methods are examined, and practical advice is given on the available analysis techniques and software packages.

Paperback

First published August 7, 1998

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About the author

Dan Remenyi

78 books3 followers
Dan Remenyi PhD, started his academic interest in economics and political science before going into business. After a few years' business experience he undertook an MBA, joined the information systems industry and worked in a number of different capacities. Eventually he returned to academe to read for a PhD in management, completing the degree in 1990. Since then he has worked as much in the field of research methodology as in his original discipline of information systems management. In the past 12 years he has authored and co-authored more than 20 textbooks on a variety of subjects in the information systems domain was well as writing numerous academic papers on both information systems and research methods. Formerly Professor and Head of the Department of Information Systems at the University of the Witwatersrand in Johannesburg, South Africa, today he is an associate member of faculty at Henley Management College in the UK and a Visiting Professor at Chalmers University of Technology in Gothenberg, Sweden.

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Displaying 1 - 1 of 1 review
9 reviews1 follower
December 14, 2013
I actually did a research methods course with this guy and he really knows his stuff. This is certainly a good book for your collection if this is your field of interest. You won't be disappointed.
Displaying 1 - 1 of 1 review