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The Business Plan Workbook
Without a business plan, no bank, venture capital house, or corporate parent will consider finance for start up, expansion or venture funding.
The Business Plan Workbook is an essential guide to all aspects of business planning for entrepreneurs, senior executives and students alike. Using successful real-life business plans, The Business Plan Workbook brings together the process and procedures required to produce that persuasive plan. The case examples have been fully updated and include a cross section of businesses at various stages in their development, making the book a great value for anyone in business - whatever their background.
The Business Plan Workbook is an essential guide to all aspects of business planning for entrepreneurs, senior executives and students alike. Using successful real-life business plans, The Business Plan Workbook brings together the process and procedures required to produce that persuasive plan. The case examples have been fully updated and include a cross section of businesses at various stages in their development, making the book a great value for anyone in business - whatever their background.
384 pages, Paperback
First published October 26, 1988
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