Many people whom I have come across working in sales tell me that sales is the most challenging professions to be in. In this book you will be able to understand very clearly what sales is, what are the dos and don’ts in selling. When you complete reading this book you will become a through professional in sales. When I started my career in sales two decades ago, the training that was provided to me both on the product and the selling skills was imparted to me by my manager, yes I did learn from him and went ahead and executed what he asked me to do without any questions asked. Yes it worked for me as I believe it would have for many of you. Having said this I did not really know if that is how it was really supposed to happen? was this the best ways of selling. The most important thing that was running in my head was why am I supposed to do it the way I was asked to do it? I mostly did not get an answer to that question, the question of “why” am I supposed to do it this way? as I moved into training and development in my carrier I was forced to ask this question to myself. I started seeking answers to questions that I didn’t not have an answer to when I was in sales. I did this because my role as a trainer demanded me to do this. This made me uncover more information about sales and selling. The art part of selling along with the science part of selling. Then I went on to execute several training program’s on sales and selling skills across the country for more than a decade. I thoroughly enjoyed my stint as a corporate trainer this decade of experience in sales training made me understand that immaterial of the industry that you work in, the selling process is all the same only with minor changes done. Once you complete reading this book you will be ready to sell any product or service.
The Author Srinivas has 6 years experience in sales and 14 years in training and development. The author has worked with reputed companies like Casagrande, G square and so on.
In his bookMaster Direct Selling: A Pitch Your Prospect Cannot Rejectthe author talks about the dos and donts of sales. Sales is a very important part of any business. The book starts with the Fundamentals of Selling. To excel at any job, one has to be good with the fundamentals of it. The author rightly points this out. The book differentiates between selling and sales, which is a simple yet an effective information. The book even describes the various terminologies related to sales such as need, want, demands etc. The book then proceeds with the science of selling. The following chapters elaborate on the steps and sequence of selling. The book gives insights into the art and science of selling. The book can be useful to budding sales person, people already in the business, entrepreneurs and anybody interested to learn the art of sales.
Master Direct Selling: A Pitch Your Prospect Cannot Reject by Srinivas S N is a holy grail for people in Sales and those looking to get into the profession.
The book is set in a sequential order from basics to mastering the art of sales. The natural flow and narration, make the book interesting and encourages the readers to read further.
The chapter on Preparation is extensive and covers all the details a person would need to make a presentation. This includes research, knowledge of FAB (Features,Advantages and Benefits) and even a sales tool kit checklist.
The author also brings out the importance of Introduction in a sales presentation, after all first impression is indeed the best impression. The chapter informs about trivial things such as grooming, greeting a client, handshake and the like, which is very informative.
The book is very extensive and covers even the little nuances that helps a person make a sale. If you are interested in learning about Sales, this book is a good place to start your journey.
Master Direct Selling: A Pitch Your Prospect Cannot Rejectis a book that provides invaluable insights into the world of Sales. The author Srinivas S N has poured his invaluable experience in the field into this book.
The book begins with the fundamentals of Sales and ends with the chapter on follow up after sales, covering everything one needs to know in between. In two parts the Author brings to us the necessary information.
The book is not tiring, it rather feels interesting. The book touches upon various intricacies of sale, even the tiniest ones. The chapter on Probing, the expansion on terms like suspect, prospect, consumer are really enlightening and informative.
The author also distinguishes rightly between probing and questioning in a detailed way. It also goes on to answer for what reasons you should probe a prospect. This is extremely helpful to the readers.
If you are looking to dive into the exciting world of sales, this book has all the information you will need in a simple but effective way.
The author Srinivas SN in his book Master Direct Selling: A Pitch Your Prospect Cannot Reject has tried to give the readers a road map into being successful in the field of sales.
The book is incredibly poised and takes you through a step by step process of selling a product. The book, starting with fundamentals gives a detailed explanation on various terms through out the book. Every step in chapter two is explained in detail with importance given to even those steps that we often neglect.
The book brings out the importance of each and every step. Right from a firm handshake to a follow up call, the author details on every aspect of the process.This book can be an eye opener, even for people already in the field and wanting to make improvements. People with no knowledge of sales, will also have a good grasp of it by the end of the book.
One can be an expert in a field and not be able to put across the knowledge he has in a way people can understand. But the author does an incredible job of it.
Master Direct Selling: A Pitch Your Prospect Cannot Reject is a book by Srinivas S N, who is a seasoned sales person and a veteran in the field of training of development.
The book is written in simple language, which makes it an easy read for people with different educational and professional backgrounds. The book very well covers the basic fundamentals of sales and selling.
It also stresses on the importance of being strong in one’s fundamentals, be it any job or profession. The author also presents a step by step process of making a sale. Starting with making a sales presentation up until a follow up, the author covers it all.
The length of the chapters are also such that they are easily retained in memory. It does not feel like the author is pushing in information.
If you are someone that is in sales, or someone that is interested in learning the trade, this book can be an invaluable addition to your armor.
Author Srinivas S N in his bookMaster Direct Selling: A Pitch Your Prospect Cannot Reject takesus through the exciting world of sales with his pristine words.
The author, in the opening chapters enlightens the readers on the importance of learning and being strong in the fundamentals of sales. The author also dives into those fundamentals. He then gives a road map for the process of making a sale.
The USP of any product is central to the sales of any product, as is commonly known. The book elaborates on the topic. The understanding of a product’s FAB, as the author puts it is essential knowledge for any sales person.
The book also brings out the importance of knowing not just one’s product in detail but also that of the competition. It also brings out the need for research and practice before every presentation.
The book brings out the nuances of the sales profession. There are no jargon or complex ideas, the book is a simple layout of the art and science of Sales.
Master Direct Selling: A Pitch Your Prospect Cannot Rejectis a book that opens you up to the world of sales. Srinivas S N in his book has put in his years of understanding of the field into a very informative book.
The author settles us in with the first chapter, which gives insights into the basics fundamentals of sales and selling. In part two, the author talks about the seven steps of selling. The seven steps, as the author says have to be followed carefully and sequentially for one to get the desired results.
Beginning with the first step on Introduction up until the last one on Follow up, the author details each step meticulously. It is impressive how even details on small gestures and sentences are curated with utmost attention.
Amateur or experienced, this book can change your perspective.The book helps you understand the needs and wants of the profession and enhance your knowledge.
Master Direct Selling: A Pitch Your Prospect Cannot Rejectby author Srinivas S N brings you the inside out of the sales profession.
There is a pressing need for training of new and existing sales professionals in today’s competitive market. This book addresses the need. The author has enriched each chapter with his unparalleled experience and vivid examples. The book adapts an elegant approach to each and every topic.
The author has bought out the importance of every tiny step in the process of making a sale.What I liked the most about the book was how effectively the author has conveyed his ideas.
Most his ideas presented in the book are simple ones, that we often overlook. The techniques and terms associated with profession are briefly explained and extensively covered.
Even if you were not looking to learn anything, this book can make an interesting read very worthy of your time.
The book Master Direct Selling: A Pitch Your Prospect Cannot Reject by Srinivas S N can be extremely helpful for people looking to learn more about the art of sales and selling.
The book has only two parts and therefore can be completed in just one sitting. But the information and knowledge it carries is immense. The author has passed his invaluable insights onto the next generation of sales personnel.
Training and development has come to the fore, with the market getting more aggressive. If you do not keep enhancing your skills, you will lose. This book helps you on this front. It is very simple and easy to understand.
The author has made a complete breakdown of the dos and donts of sales. The information is also such that it is complete and informative, at the same time interesting.
Like the author suggests, you could keep reading the book more than once, to master the ideas given in the book.
Master Direct Selling: A Pitch Your Prospect Cannot Reject is an invaluable asset to people in sales, those looking to get into it or for people with any kind of business for that matter.
Marketing and sales are integral to the success of any business. While we come across a lot of people in sales, not all are successful. This is mainly due to improper training. The book addresses this very concern.
The author shares with us the immense knowledge he has gained in over two decades.
Each concept in the book, from the first to the last chapter are very crisp and informative. The author has chosen his words wisely. With little words, he shares a lot of ideas and information.
The book is very well written and brings to the reader what it promises. Novice or trained, you will find this book very helpful.