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David Ball on Damages: The Essential Update: A Plaintiff's Attorney's Guide to Personal Injury and Wrongful Death Cases
When David Ball on Damages was first published in 2001, it changed the way attorneys seek damages. The book provides step-by-step guidance for attorneys seeking money for their clients. Ball explains why jurors give, why they do not, and how to motivate them to do the former instead of the latter. He walks readers through voir dire, opening, testimony, and closing, providi ...more
Hardcover, 2nd Edition, revised and enlarged, 426 pages
Published June 1st 2005 by National Institute for Trial Advocacy
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David Ball, Ph.D., is a nationally known jury and trial consultant. As President of Jury Watch, Inc., he has worked on hundreds of civil and criminal cases providing focus groups and mock trials as well as guidance in jury selection, case analysis and presentation, courtroom communications, and damages strategies. He has taught law students at a number of law schools including Duke University; Wak ...moreMore about David A. Ball