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Strength Through Joy: Consumerism and Mass Tourism in the Third Reich
The giant Nazi leisure and tourism agency, Strength through Joy (KdF)'s low cost cultural events, factory beautification programs, organized sports, and, especially, mass tourism mitigated the tension between the Nazi regime's investment in rearmament and German consumers' desire for a higher standard of living. Shelley Baranowski reveals how Strength through Joy ...more
Published July 26th 2007 by Cambridge University Press
(first published March 29th 2004)
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A scholarly work of real quality. Breathtakingly extensive, with workmanship, intelligence, and attention to detail in every page. Fascinating and largely free of bias in presenting an understanding of mass recreation and mass organization during the national socialist period.