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eMarketing: The Essential Guide to Online Marketing
by Rob Stokes
"eMarketing: The Essential Guide to Online Marketing" is a one-stop resource to kick start your eMarketing career, or to give it a much needed boost. Featuring the tools and tactics essential to eMarketing strategy, search engine optimisation, pay per click advertising, social media, viral marketing, conversion optimisation, online reputation management, mobile marketing a ...more
Paperback, 376 pages
Published January 1st 2008 by Mousehand Books
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