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Managing as Designing

4.15  ·  Rating details ·  27 ratings  ·  4 reviews
Managing as Designing explores "the design attitude," a new focus for analysis and decision making for managers that draws on examples of decision making and leadership in architecture, art, and design. Based on a series of conference papers given at the opening of the Peter B. Lewis Building (designed by Frank Gehry) at the Weatherhead School of Management, Case Western R ...more
Hardcover, 312 pages
Published July 28th 2004 by Stanford Business Books
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Jim Razinha
Mar 13, 2013 rated it really liked it
This is a collection of academic papers meant to examine how managers should look at what they do from the perspective of design. I think this is an excellent concept, and there are a number of good take-aways in here, but also a lot of ... well, academic writing. I'll never understand why scientists and academics choose to write so stiffly. My adviser totally did not like my conversational tone I used in my one published, I rewrote it.

Anyway, as I said, there are good nuggets in her
Sep 03, 2020 rated it it was amazing
Shelves: business, read-twice
This book is essentially about interdependence techniques. For example, two of them are:

- Managing with a design attitude: everybody likes to be treated uniquely; every problem deserves a non-universal strategy to tackle with. As a problem solver, managing(or doing everything universally) with a design attitude gives a a unique opportunity to create something new and, thus improve ourselves
- Involve your team/client in reflection process: Most of the time, convincing other people is simply lett
Sep 02, 2018 rated it really liked it
A good book to flick through
Design attitude versus decision attitude.
And "engineering, medicine, business, architecture, and painting are concerned not with the necessary but with the contingent - not how things are but how they might be - in short, with design" ( Herbert Simon).
Also, models as a way to highlight different aspects to design for- to explore possibilities, and (Edwin Hutchins) "thinking is not something done exclusively inside the head, but is often accomplished in interaction wit
Mar 04, 2008 marked it as to-read
stopping and starting on this one...
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