Augmented Reality Gets Practical and Social Gaming Ads Get Big

Augmented reality is one of the sexy new areas of the digital marketing business and may be shifting away from gimmicky uses and to practical world applications. For more details, watch the New Media Minute, where you'll also learn about the ad growth in social games and why big brands are liking the ad environments in them.
Tags: daisy whitney, new media minute, natpe, digitalsmiths, the platform, theplatform, augmented reality, social games, forrester research, emarketer, ads in social games, $1 billion social games, practical use of augmented reality, bar code scanners
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Published on January 31, 2011 16:26
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