How Our Relationship with Source Shapes Us as Business Owners

Lynn Serafinn shares her definition of the word ‘Source’ and explains how our worldviews influence our choices to run ethical or not-so-ethical businesses.

Here at the 7 Graces Project, we utilise a number of different paradigms that help to guide us in all that we do. One of the most important of those paradigms is something called the 7 Key Relationships. I first identified these in my book The 7 Graces of Marketing. Since then, they have been a major focus in our courses, as well as in our...