Business Development - the right way

he Money Chase: Angel Investors and Venture Capitalists by Dr Earl R Smith II




There is no challenge that a founder faces that is quite like that of arranging the financial resources necessary to allow a company to grow. Most meet this test initially by accessing person resources. Next comes friends, family, grants and bank financing. But the time comes when those resources are no longer adequate. Once the limits have been reached, founders often turn to the hunt for investors. The first stop on this journey is often angle investors - those high net worth individuals who invest in early-stage companies.

For most founders - particularly first time entrepreneurs - this experience is much like traveling to a foreign country in which both the language and customs are radically different. Much time and effort can be lost in trying to navigate the reefs and shoals of obtaining angel investment. Many companies don’t make the journey out of early-stage simply because the founders don’t understand those differences and how to effectively navigate through them.

The purpose of this book is to give you a glimpse into the world of the angel investor. If you can manage to see the world through the eyes of potential investors in your company, your chances of successfully arranging needed financial resources increases substantially.




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