Applying the flywheel and avoiding the doom loop beyond business

Several years ago, I picked up a copy of Jim Collins’ Good to Great, a business reference on why some companies thrive while other companies fail. In it, he made a number of great observations supporting the premises that the enemy of great is not bad, no”Good is the enemy of Great.” He speculates thatbecause wepreceive ourselves asbeing good at something, we can be lulled into acceptance of the status quo rather than incentivized to improve to the point ofgreatness. At least when we recogniz...