What Does Taming Big Data Really Cost?

I’ve written in the past about the hype that surrounds big data. Perhaps one of the most ridiculous urban legends out there today is that working with big data is cheap. This myth is largely driven by the fact that some big data tools,such as Hadoop, don’t come with a license fee.

Before I get started, let me be clear on one thing. Open source products such as Hadoop have many uses and can play important roles in the development of analytic processes. Plus, us stats geeks love to download usef...