On Book Trailers, Tel Aviv, and My Friend Elsin

While I was in Israel this fall, my friend Elsin Davidi and I started working on a book trailer for The Best Place on Earth . Book trailers have become more popular in recent years, probably due to our obsession with visual stimulation and our love of sharing kitten videos on social networks. Elsin and I watched many book trailers in preparation: they varied in style, tone, length and quality. Some commercial works of fiction have book trailers that resemble Hollywood movie previews: short an...