Glad to be wrong!

Picture A week ago, Sean and Dan Campbell laid out their blue print for a successful promotion. True to form, they set a goal and announced their aim:  10,000 downloads for Dead on Demand during their free run from 4th to 8th September.

I'm really happy to say they got it wrong! Even happier that I bet Sean a whole five pounds that download figures for Dead on Demand would far exceed my previous giveaways. One wager the marketing maestro won't mind losing!

The Campbell brothers' debut thriller is about to enjoy its third day sitting right on the number one spot in Amazon's free download charts UK, and is in the top twenty US free bestseller's charts.

I'll leave it to Sean and Dan to reveal the final figures, but by anyone's standards, their promotion has been an outstanding success. And it couldn't happen to nicer guys. I'm particularly thrilled for Dan, who turns seventeen on Saturday – what a wonderful birthday present – to be possibly the youngest author to top Amazon's bestseller chart in the United Kingdom.

Happy Birthday to you Dan!

Read Sean and Dan's interview right here on this site – click on comments and just say 'Hi' or 'Happy Birthday' to win a signed paperback copy of Dead on Demand – and if you want to know how Sean and Dan masterminded this amazing feat, visit their blog where they reveal everything! 

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Published on September 07, 2012 16:26
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