My Most Popular Flavor Text

Through good fortune or perhaps bad fortune, my most popular flavor text is also one of which I’m most proud. I had studied the use of the chiasmus in writing as a way to give an idea resonance and power. In a chiasmic phrase, two words are repeated in reverse order. For instance, Lord Byron wrote:

“Pleasure’s a sin, and sometimes sin’s a pleasure.”

The words Pleasure and Sin are reflected in opposite order in the second half of the phrase. The human mind finds chiasmic phrases more pleasi...