New trend alert — authors are becoming podcasters

Photo by Malte Wingen

As authors continue to look for ways to monetize, an unexpected ally is emerging. This is more for non-fiction writers than novelists, but authors are turning to podcasts to share their stories.

Some genres work better than others. Mystery, memoir and true crime seem to translate more cleanly, but it’s a trend all authors should be paying attention to.

Interestingly enough, the author turned podcast trend is being driven by the popularity of audiobooks. New research suggests that 50% of Americans over the age of 12 have listened to an audiobook. That’s an insane amount of “readers” and the thinking is many of those readers can be transformed into podcast listeners.

I’ll keep you updated as I learn more about this. You can dive a bit deeper into this topic on Forbes.

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New trend alert — authors are becoming podcasters was originally published in C.R.Y on Medium, where people are continuing the conversation by highlighting and responding to this story.