Conversation with New Toodledo Owners

Aug 17, 2018

I had a conversation last week with the new owners of Toodledo. Toodledo is the task management software I recommend for people who can’t or don’t want to use Windows Outlook to manage tasks.

The new owners seem like a great and dedicated group of people. I’ll miss the previous owner, but I am psyched about what this new ownership means.

First of all, they absolutely assured me that no features are going away. So all my 1MTD and MYN clients—you are covered.

Next, they shared their near-term plans. The main “plan” is that they want to get Toodledo out there more. They want to market it more. I think that’s a great thing because I’ve long felt that while Toodledo was the absolute best task management software out there, not enough people knew about it. With more users (and income) the company can then afford to add more features and improve the software even more.

The owners have a relatively large staff to bring to the product, and they have a lot of marketing experience, so I suspect they’ll succeed. In my opinion, they need to own the mindshare that another product, Todoist, has taken: that of a hip and multi-platform to-do list software platform. That other product doesn’t work with my MYN system, and integrates oddly with Outlook, so Toodledo deserves to own that space—Toodledo does work well with MYN and does integrate well with Outlook. Toodledo is much better software IMHO and they deserve recognition.

For their marketing upgrade they said that their first task is to modernize the home website, the marketing page (even though it was pretty good in my opinion). And they’ve already done a first iteration of that, check it out. And they told me they are going to start a productivity skills blog on their site (which they have invited me and others to contribute to, and I will).

But again all the features will remain, untouched. And hopefully even more added as they dig into their new product.

So that’s it. The new Toodledo owners seem good, and I think we’ll see great things in the future.

Michael